04 Sep
|
ZenPilot
|
Canada
About Us:ZenPilot helps agencies build more productive, profitable, and healthy teams by streamlining their operations. Our training and consulting firm has now served over 3100 agencies over the past decade!
We're a close-knit team of 11, split between the US, South America, Europe, and Asia, with 3 simple departments: Growth, Delivery, and Operations.
Our core values, documented as a reflection of the values exemplified by our team, describe the culture we've built and the kind of teammates we're searching for:
→ I am humble + hungry – I strive to be the best in the world in my role and recognize I need to constantly be growing. We’re not a “B’s get degrees” team; it’s cool to nerd out at ZenPilot.
→ I own my stuff – When I tell someone I’ll do it, it’s as good as done. I take responsibility when I mess up and handle criticism with a gracious heart.
→ I celebrate your good work – I actively look for opportunities to make other team members look good and feel good.
→ I have your back – I actively communicate and pitch in when someone needs help without needing to be asked and with no strings attached.
→ I am a systems thinker – I learn from every experience and improve outcomes by defining and refining our process. As a team, we share what we learn and improve our systems to get 1% better each day.
Aside from living out these values, our team has tons of fun together, enjoying hangouts and fun activities every other Friday. It's key to be ambitious and dedicated, but it's also important to enjoy the process!
About This Role:We’re looking for a Marketing Lead to grow ZenPilot’s audience and inbound pipeline by driving qualified First Time Appointments (FTAs) through SEO, content, social media, email nurturing, and partnerships.
You'll own ZenPilot's content from day one: video, writing, and social. You'll work from real material, actual client projects, the lessons we learn running agency operations, and deep ClickUp expertise, and turn it into content that builds trust and drives qualified sales conversations.
We're starting this role with a focus on content. Once you prove it out, it grows into leading all of our marketing.
How the role grows:
- First couple of months: content only. You own the strategy, the production (with expert support), and the publishing cadence across video, written guides, and social.
- Next: email marketing and our webinar series.
- Then: all of marketing, including customer marketing, partner marketing, and ads.
How we measure success:The main number is qualified first-time sales appointments. Content takes time to build momentum, so early on we'll watch leading indicators together: publishing consistency, engagement with the right audience, and early pipeline.
Everything you create should be built to drive real sales conversations.
What you'll do:
- Own channel strategy: what we make, who it's for, where it lives, and why
- Create a high volume of written and video content: guides, tutorials, teardowns, real use cases
- Turn client wins, delivery insights, and ClickUp expertise into practical, teachable content
- Repurpose long-form content into shorts, LinkedIn posts, and a consistent social cadence
- Publish content that wins trust, performs in search, and drives qualified leads
- Over time: run webinars and write our bi-weekly email newsletter
You're a great fit if you:
- Have grown a channel before (YouTube, search, or social) and can show examples
- Write clearly and confidently in English. This is a core requirement.
- Ship consistently and value usefulness over polish
- Think in systems and patterns
- Build a content plan from what customers actually search for and ask about
- Are self-directed and reliable in a remote, async setup
- ClickUp fluency, or you learn new tools fast
Bonus points:
- Comfortable on camera
- Agency or professional-services background
- HubSpot experience
The details:
- Full-time, fully remote, open worldwide
- Strong written and spoken English is required
- Working hours: 8:30 AM to 5:00 PM EST
- Core Tools: ClickUp, HubSpot, Loom, video tooling, Google Workspace, and AI tools
What’s in it for you:
- Unlimited PTO
- Annual Company Offsite
- Access to our Team Audible account
📌 Content Marketing Lead w/ ClickUp Experience (Canada)
🏢 ZenPilot
📍 Canada