? Hiring: Senior Production Specialist – 1:1 Fan Engagement Marketing

We're hiring an experienced Senior Production Specialist – 1:1 Fan Engagement Marketing for a full-time opportunity.

? Role: Senior Production Specialist – 1:1 Fan Engagement Marketing

? Location: Toronto, ON – Hybrid

? Employment Type: Full-Time

Required Skills

✅ Bachelor’s degree with 3–5+ years of CRM Marketing or Marketing Automation experience

✅ Strong hands-on experience across CRM marketing lifecycle, campaign planning, execution & optimization

✅ Experience with Adobe Experience Platform (AEP), Adobe Journey Optimizer (AJO) & Customer Journey Analytics (CJA)

✅ Experience with Email Service Providers, preferably Epsilon PCM

✅ Hands-on experience with personalization tools, preferably Movable Ink

✅ Experience with SMS platforms, preferably Attentive

✅ Robust HTML editing skills and experience working with email templates

✅ Strong understanding of email marketing, channel KPIs, A/B testing, metrics & reporting

✅ Experience with audience segmentation, personalization, dynamic content & campaign QA

✅ Experience building and deploying large-scale Email, SMS & Push campaigns

Nice to Have

⭐ Experience with machine learning / predictive modeling in marketing

⭐ Lifecycle CRM experience such as onboarding and reactivation

⭐ Experience with multivariate testing & conversion optimization

⭐ Photoshop proficiency

⭐ Passion for sports / fan engagement





⭐ Bilingual proficiency in Spanish, German, French, or Portuguese

Key Responsibilities

✔️ Develop and execute large-scale CRM campaigns using personalized content and data-driven strategies

✔️ Manage the campaign lifecycle from initial request through build, QA and deployment

✔️ Execute audience segmentation, personalization and dynamic content

✔️ Perform QA across campaign touchpoints and ensure accurate customer experiences

✔️ Design and implement A/B and multivariate tests to improve campaign performance

✔️ Optimize lifecycle CRM campaigns using analytics, insights and automation

✔️ Analyze campaign performance and identify key insights and optimization opportunities

✔️ Collaborate with Marketing, Data & Analytics, MarTech, Product Marketing, Digital Media, agencies and vendors

✔️ Support fast-paced campaign production while maintaining high accuracy and quality standards

We're looking for a hands-on CRM/Marketing Automation professional with strong email marketing production experience, technical HTML skills, and experience working across personalization and marketing automation platforms.

? Send your updated resume to: [email protected]

#Hiring #CRM #CRMMarketing #MarketingAutomation #EmailMarketing #AdobeAEP #AdobeAJO #CJA #Epsilon #MovableInk #Attentive #HTML #CampaignManagement #Personalization #ABTesting #LifecycleMarketing #TorontoJobs #CanadaJobs #MarketingJobs #FanEngagement

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