Join Directive Consulting as an Associate Director of Lifecycle Marketing, influencing B2B strategies from a hands-on role. Shape client engagement and drive revenue growth through cutting-edge lifecycle marketing practices.This player-coach position blends strategy, platform architecture, and client delivery. You will build a Lifecycle Marketing practice to assist clients in enhancing revenue, retention, and long-term customer value. Your leadership will guide both strategy development and the mentorship of a growing team, all within a fast-paced environment.Key Responsibilities:Develop lifecycle strategies based on client needsArchitect customer and prospect journeys for optimal engagementIdentify gaps and enhance existing lifecycle programsBuild measurement frameworks linking strategies to outcomesLead hands-on client delivery and relationship managementRequirements:6+ years in Lifecycle Marketing or related fieldsExperience in B2B, SaaS, or complex eCommerceProven ability to create lifecycle programs from scratchStrong understanding of segmentation and lifecycle measurementComfortable with client-facing communicationElevate your career in a role focused on impactful lifecycle marketing at Directive Consulting.

📌 Associate Director Of Lifecycle Marketing (Moncton)
🏢 Directive
📍 Moncton