Join Aviso as a Senior Brand & Growth Marketing Strategist to lead the charge in elevating brand awareness and driving direct acquisition strategies. This pivotal role combines both strategic vision and execution to deliver exceptional marketing results.Reporting to the Director of Product Marketing at Qtrade, you will collaborate with agency partners and cross-functional teams to deliver campaigns that resonate with our audience.
Your deep marketing expertise will enable you to translate data into actionable insights that drive continuous enhancement of customer experiences.Key Responsibilities:Guide integrated marketing efforts to drive new client acquisitionMonitor and report on brand performance and market trendsEnsure brand consistency across all digital and media channelsBuild solid briefs connecting customer insights and creative executionCollaborate with product teams to optimize digital touchpointsRequirements:Minimum 7 years of DTC marketing experience with emphasis on digitalTrack record in achieving acquisition and campaign performance goalsStrong analytical skills for performance measurement and optimizationAbility to communicate effectively with diverse audiences and stakeholdersExperience in the financial services or investment field is a plusLeverage your marketing skills to enhance Aviso's impact on the financial well-being of Canadians.