Job description:OverviewWe are seeking a agile and detail-oriented Marketing Specialist to join our team. This role offers an exciting opportunity to develop and execute comprehensive marketing strategies across various platforms.ResponsibilitiesDevelop all kinds of events for publicity, fundraising and information purposesDevelop communication strategiesEvaluate communication strategies and programsImplement communication strategies and programsOversee the preparation of public written materialPrepare written material such as reports, briefs, website contentProvide consultation on planning and starting of new businesses.Publicize activities, workshops, meetings and other events for fundraising or information purposesRespond to enquiries from members of the business community concerning development opportunitiesDevelop social and economic profiles of an area to encourage industrial and commercial investmentConduct comparative research on marketing strategies for industrial and commercial productsPrepare reports, research papers, educational texts or articlesAct as spokesperson for an organizationAssist in the preparation of brochures, reports, newsletters and other materialCo-ordinate special publicity events and promotionsGather, research and prepare communications materialPrepare and/or deliver educational, publicity and information programs, materials and sessionsProvide consulting services to government and other organizationsConduct analytical marketing studiesConduct social or economic surveys on local, regional,



or international areas to assess development of potential and future trendsReview and evaluate commercial or industrial development proposalsDesign market research questionnairesDevelop portfolio of marketing materialsEvaluate customer service and store environmentsDesign, conduct and analyze quantitative and qualitative research projectsConduct online marketing, E-commerce and Website promotionsDevelop marketing strategiesDeliver presentations at conferences, workshops or symposiaDevelop and implement business plansMaintain and manage digital databaseWrite and edit press releases, newsletter and communications materialsConsult with clients after sale to provide ongoing supportEducationBachelor's in business, marketing or management is required.A master's in business, marketing, or management will be preferredComputer and technology knowledgeMS OutlookMS WindowsAdobe IllustratorAdobe PhotoshopMS ExcelMS PowerPointMS WordGoogle DriveLinkedInWordPressArea of work experienceMarketingArea of specializationProject managementCommunicationsBrand managementCorporate social responsibilityDigital mediaStrategyWork conditions and physical capabilitiesTight deadlinesAttention to detailPersonal suitabilityClient focusEfficient interpersonal skillsExcellent oral communicationExcellent written communicationFlexibilityOrganizedTeam playerAbility to commute/relocate:Edmonton, AB: reliably commute or plan to relocate before starting work (preferred)Education:Bachelor's Degree (preferred)Experience:Marketing: 3 years (preferred)

📌 Marketing Specialist (Strathcona County)
🏢 ABLC
📍 Strathcona County