Transform client experiences with Tangerine as a Manager of Personalization. Lead data-driven strategies to create engaging banking journeys using advanced marketing technologies.
In this pivotal role, you will spearhead personalized marketing initiatives to enhance customer engagement. As a transformational leader, your ability to drive strategies across multiple platforms will be essential. You will work collaboratively with teams to leverage insights and deliver a client-centric banking experience.
Key Responsibilities:
• Champion client obsession while leading high-performing teams
• Design personalized experiences using Adobe Experience Cloud
• Analyze data to enhance marketing journeys and performance
• Partner with cross-functional teams for strategic alignment
• Coordinate testing programs to optimize marketing efforts
Requirements:
• 5-7+ years' experience in personalization or lifecycle marketing
• Strong skills in customer data analysis and journey orchestration
• Hands-on experience with marketing automation platforms
• Proven ability to foster an inclusive work culture
• Strong communication and stakeholder management skills
Elevate your career by redefining the banking landscape with cutting-edge marketing solutions.
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📌 Manager of Personalized Banking at Tangerine (Ontario)
🏢 Tangerine Bank
📍 Ontario
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