Take your analytical skills to new heights with Travel Alberta as a Tourism Data Analyst. Focus on delivering strategic insights using powerful data tools and methodologies in a dynamic setting.

As an Analyst in Tourism and Marketing Data, you'll report directly to the Senior Manager, Business Intelligence. This position requires strong expertise in data analysis, marketing intelligence, and statistical modeling. You will play a crucial role in supporting decision-making through data governance and ensuring the accuracy of insights across the tourism ecosystem.

Key Responsibilities:
• Analyze structured and unstructured tourism data sources
• Develop and maintain marketing attribution models
• Design and execute quantitative and qualitative research




• Monitor consumer behavior and industry trends
• Translate insights into strategic reports and presentations

Requirements:
• Bachelor’s degree in business, marketing, or a related field
• 5+ years of experience in marketing research and data analysis
• Proficiency in business intelligence platforms like Power BI
• Strong understanding of statistical methods and analysis
• Experience with data governance practices and principles

Enhance strategic marketing efforts through accurate data insights and advanced analytical techniques at Travel Alberta.
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📌 Tourism Data Analyst at Travel Alberta
🏢 Travel Alberta
📍 Alberta