Drive user acquisition and monetization as a B2C Mobile App Growth Specialist at 247labs, working remotely to enhance our consumer mindfulness app.

Your goal: elevate user numbers from low thousands to hundreds of thousands. This full-time, mid-to-senior level position reports to the Head of Growth. You will own the entire user growth strategy encompassing acquisition, onboarding, and retention, crafting targeted campaigns across multiple platforms, including Meta and TikTok. Your expertise in ASO will be pivotal in optimizing app visibility and downloads. Key Responsibilities:

- Create a growth plan to achieve 10x user base goals
- Design and implement paid acquisition campaigns across channels
- Optimize App Store listings and organic install strategies




- Build a successful freemium-to-paid conversion funnel
- Develop growth dashboards and report metrics to leadership Requirements:
- Proven experience in mobile app growth and monetization
- Proficient with user acquisition channels and ASO practices
- Data-driven approach to feature and pricing strategies
- Familiarity with A/B testing and conversion rate optimization
- Solid skills in lifecycle and re-engagement marketing Leverage your expertise in growth and monetization to transform our user engagement and drive revenue.

📌 C Mobile App Growth Specialist Remote (Toronto)
🏢 247 Labs
📍 Toronto