02 Sep
|
Techtronic Industries Canada
|
Toronto
02 Sep
Techtronic Industries Canada
Toronto
Integrated Marketing Manager Techtronic Industries Inc. | Milwaukee® Full-Time | Permanent | 3381 Steeles Ave E, North York - Head Office | M1
With iconic brands like Milwaukee®, we’re not just about delivering outstanding performance but also about creating exceptional development for our people. If you’re passionate about building your career in a dynamic, fast-paced environment, we want to hear from you! At TTI, culture drives performance, and it’s at the heart of everything we do.
We reward creative thinking and encourage your self development. Our culture is built on respect, integrity, and social responsibility, with our people at the core of our success.
The Integrated Marketing
Manager is responsible for owning the strategic development, planning, and execution of Milwaukee Canada's integrated marketing initiatives. This role serves as the central point of coordination across Marketing, Product, Sales, Operations and other key stakeholders, translating business and brand priorities into compelling campaign stories, strategic vision, and integrated 360° marketing plans. The successful candidate will own the Focus Calendar, prioritize marketing initiatives and requests, drive cross-functional alignment, and partner with the internal Brand team and approved external agencies to bring campaigns to life.
They will establish transparent deliverables, timelines, and accountabilities across stakeholders and partners, ensuring campaigns and key business initiatives are executed with excellence, deliver against business objectives, and continuously improve based on performance and insights.
Own the development of campaign stories, vision, and strategic direction, translating business and brand priorities into compelling, consumer-led marketing campaigns.
Lead the development of integrated 360° marketing plans, defining the strategy, key deliverables,
channels, timing, and resources required to bring campaigns to life.
Prioritize marketing requests and initiatives, balancing business impact, strategic importance, resources, timing, and organizational capacity to ensure focus on the highest-value opportunities.
Lead cross-functional alignment across Marketing, Product, Sales, Operations, and other business teams to ensure clear objectives, roles, priorities and timelines.
Establish project plans, timelines, deliverables, and execution frameworks to ensure campaigns and marketing initiatives are delivered on time and to a high standard.
Drive stakeholder accountability, ensuring all internal teams and agency partners are clear on their responsibilities and deliverables and hold them accountable to agreed timelines and quality standards.
Facilitate stakeholder meetings and maintain clear communication on priorities, progress, risks, dependencies, and required decisions.
Coordinate campaign assets, resources, and deliverables across internal teams and external partners to ensure seamless and integrated execution.
Monitor campaign and project progress, proactively identify and resolve challenges, and escalated per project needs.
Track campaign and initiative performance, providing insights and recommendations to optimise results and continuously.
Support annual planning processes by translating business priorities into prioritized, integrated, and actionable marketing programs.
Bachelor’s degree in business, Marketing, Communications, or a related field, or equivalent industry experience.
Minimum 4-6 years of experience in marketing, project management, brand marketing, channel marketing, or a related discipline.
Proven experience managing complex cross-functional projects and marketing initiatives.
Exceptional organization, prioritization, and project management capabilities.
Advanced proficiency with Microsoft Office 365, including Excel, PowerPoint, Teams, and project management tools.
Experience working with agency partners and cross-functional business teams is considered an asset.
Extensive health benefits, including vision and dental care
Retirement Savings Plan with Employer Matching Contributions
Competitive Base Annual Salary - $85,000 - $112,000 CAD
Company Website, LinkedIn and Instagram today
Diversity, equity, and inclusion are at the core of our values at TTI. We foster an inclusive environment where diversity is valued and where all employees feel safe to contribute their ideas, share their experiences, and represent their diverse backgrounds to innovate and solve complex problems as one team. TTI is a world-class leader in design, manufacturing and marketing of Power Tools, Hand Tools, Outdoor Power Equipment, and Floor Care and Appliances for consumers, professional and industrial users in the home improvement, repair and construction industries.
Through a clear and consistent strategy of acquiring and developing established brands, TTI has grown to become a clear market leader in power tools, outdoor power equipment, hand tools and floor care appliances worldwide. TTI actively promotes a strong corporate culture of respect and ethical integrity. Values are the resources we draw on when asked to make decisions.
📌 Marketing Director, Creative Content (Toronto)
🏢 Techtronic Industries Canada
📍 Toronto