02 Sep
|
Inner Circle Agency
|
Canada
02 Sep
Inner Circle Agency
Canada
Senior Product & Solutions Marketing Manager - Power Equipment / Data Centre Sector
Job Location: Canada (preferred) or United States
In-Office, Hybrid or Remote: Remote
Working Hours: Full-time
Languages: English required; Mandarin a plus
Compensation: CAD 75,000-95,000 total target compensation (base bonus structure)
What the Client Offers
- Competitive total compensation package, CAD 75,000-95,000
- A rare chance to build a marketing function from the ground up and define how it operates
- Close working relationship with executive leadership
- Broad mandate spanning strategy, content, and measurable business outcomes
- Strong career upside in a sector experiencing rapid capital investment
About the Client
Our client manufactures and supplies heavy electrical and power infrastructure equipment used by large-scale technology, energy, and industrial operators across North America. They've built a reputation for reliability, speed of delivery, and strong manufacturing partnerships, and continue to expand their footprint as demand for power infrastructure grows.
Role Overview: Our client is looking to bring on a marketing leader who can translate technical, engineering-heavy products into clear, compelling messaging for a North American B2B audience. You'll take ownership of how the brand communicates, from high-level positioning down to individual pieces of content, and work cross-functionally to make sure marketing efforts convert into pipeline.
Key Responsibilities
- Define messaging and positioning for a complex, technical product portfolio
- Oversee content development across formats -digital, written, video, and sales tools
- Act as a resource for sales and demand generation teams, providing market intelligence and supporting materials
- Manage the company's presence at industry trade shows and events, including planning and on-site execution
- Build out webinar and digital event programming
- Monitor performance metrics and report on marketing's contribution to revenue
Qualifications
Required
- Several years of B2B technology marketing experience, ideally spanning both product and solutions marketing
- Demonstrated success marketing to North American technical buyers
- Solid writing ability - comfortable producing long-form and technical content independently
- Experience moving from strategic planning to hands-on execution
- Ability to juggle multiple concurrent projects and deadlines
- Direct experience organizing and running industry trade shows or exhibitions
- Analytical mindset, comfortable using data to guide marketing decisions
Preferred
- Mandarin language ability
- Familiarity with infrastructure, energy, or technology-adjacent sectors
- Experience with partner or channel marketing
- Exposure to standard marketing/CRM platforms
Additional Notes: Please reach out with any questions, and the Inner Circle Agency team will be happy to provide additional information.
📌 Senior Product & Solutions Marketing Manager - Remote, Canada/U.S.
🏢 Inner Circle Agency
📍 Canada