01 Sep
|
SPECTRAFORCE
|
Toronto
01 Sep
SPECTRAFORCE
Toronto
DetailsLocation: Toronto, ON (Onsite – Minimum 3 days/week at 10 Bay Street)Contract Duration: 12 months contractPossibility of Extension or Full-Time Conversion: YesInterview Rounds: ThreeHours: EST primarily, PST as neededMust-Have SkillsField Marketing experienceMarketing pipeline and campaign experience (email, webinar, paid digital)Analytical and data-driven mindsetTeachable SkillsStrategic planningBusiness operationsOptional Skills:French-speaking (FR-CA bilingualism preferred but not required)Years of ExperienceUnderqualified: Less than 2–3 yearsOverqualified: More than 10 yearsOverviewThis is an exciting prospect to directly impact client’s presence in Canada and shape our GTM approach, collaborating with cross-functional teams, and executing innovative programs that attract new customers and significantly contribute to pipeline generation and revenue growth. We’re looking for someone who thrives on partnering with sales, isn’t afraid to roll up their sleeves, and consistently delivers exceptional results.Reporting to the Head of Canada Marketing, the ideal candidate will have a proven track record of success in demand generation and field marketing roles, with the ability to manage multiple projects in a fast-paced environment. The Manager will also be responsible for collaborating with agency partners and global cross-functional teams to implement integrated programs that drive relevance and impact in the market.What You’ll DoStrategize & Execute Industry Plans: Collaborate with HQ Industry Marketing and Sales Leaders to develop strategic market plans to accelerate growth.Drive Demand:
Lead inbound marketing strategies; coordinate with Business Development, Digital Marketing, Web, and Email teams.Execute Integrated Programs: Manage end-to-end campaigns including events, webinars, email, and paid digital initiatives to meet customer acquisition and revenue goals.Expand Reach: Support high-impact activations with external partners and associations to grow brand visibility and customer engagement.Amplify Sales Impact: Partner with Sales and Sales leaders to drive effective campaign execution and ROI.Cross-Functional Collaboration: Work closely with Sales Programs, BDR, Solution Engineering, and Field Marketing teams to execute high-quality campaigns.Measure & Optimize: Analyze pipeline performance and continuously improve campaigns based on data insights.Strategic Counsel: Provide guidance to senior executives as needed.Budget Ownership: Manage program budgets and evaluate ROI.What You’ll Bring5–7 years of success in Field Marketing or Demand Generation rolesExperience thriving in high-growth, fast-paced environmentsCreative, innovative, and agile mindsetStrong cross-functional collaboration and stakeholder engagement skillsExcellent communication and presentation capabilitiesExperience working with senior executives and cross-functional teamsBudget management and tactical spend optimizationProven track record of high-impact campaign executionProficiency in Google Suite (Slides, Sheets, Docs)Familiarity with Salesforce.Com, Tableau, and Slack (preferred)Seniority levelMid-Senior levelEmployment typeContractJob functionInformation Technology and MarketingIndustriesIT Services and IT Consulting and IT System Custom Software Development#J-18808-Ljbffr
📌 Field Marketing Manager (Toronto)
🏢 SPECTRAFORCE
📍 Toronto