Akuity is a Sunnyvale, CA-based business founded to provide software delivery for enterprises. Akuity's customer growth is driven by enterprise companies that need governance and compliance at scale, and by AI-native companies, including AI infrastructure and cloud companies, that rely on scalability, security, and speed to compete in the market. Akuity was founded by the original creators of the Argo and Kargo projects.

With 30K+ GitHub stars, Argo is one of the most widely adopted projects in the Kubernetes ecosystem: more than 70% of organizations running Kubernetes have adopted Argo CD. Kargo, a more recent project, has helped to define the Continuous Promotion category and has emerged as a category leader. Akuity is looking for a Head of Product Marketing to build and lead the product marketing function from the ground up.

The role reports into the VP of Marketing, partners directly with the CEO and product leadership on positioning and launch strategy, and works closely with Sales and Community/Dev Relations to translate technical differentiation into buyer-ready value propositions. Akuity's products, users, and buyers are a deeply technical audience. This role requires genuine curiosity about the underlying technology (GitOps, Kubernetes, progressive delivery) and the credibility to engage directly with engineers, platform teams, and technical buyers, not just marketing stakeholders.

Own and evolve Akuity's top-level messaging and positioning across the product portfolio, ensuring a consistent, differentiated narrative across every customer touchpoint. Set the strategy for major product launches, including go-to-market timing, narrative arc, and cross-functional coordination across Product, Sales, and Community/Dev Relations. Build and scale the core content and enablement infrastructure for GTM: messaging frameworks, competitive battlecards, sales playbooks, presentations, case studies, and proof points.

Establish and run a competitive intelligence practice,



tracking category shifts and ensuring Akuity's positioning stays ahead of competitors rather than reactive to them. Define what "customer proof" looks like at Akuity and build the systems (case studies, reference programs, proof points) to capture and deploy it credibly across marketing and sales content. Represent product marketing in company-wide strategic planning, providing the voice of the market and the buyer in roadmap and business decisions.

Hire, develop, and eventually manage a small product marketing team as the function scales. Establish the metrics and reporting cadence that demonstrate product marketing's impact on pipeline, win rates, and sales velocity. 7+ years of product marketing experience, including at least 2+ years in a technical product company at Series A/B stage or comparable growth stage. ~ Track record of building a product marketing function or a major GTM motion (launch process, competitive program, sales enablement system) from scratch. ~ Experience using data and metrics to demonstrate marketing's impact on pipeline and revenue outcomes. ~ Experience building, executing, and scaling marketing campaigns from concept through measurable results. ~ Comfortable with core marketing tools (HubSpot, Google Analytics, Google Tag Manager) and able to set reporting standards for a growing team. ~ Experience managing and scaling relationships with external content or creative agencies.

Experience building and managing a product marketing team, including hiring and developing early-career PMMs. Software delivery is more key today than ever. The Akuity culture values humility, authenticity, and diversity.

All qualified applicants will receive consideration for employment without regards to race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. #

📌 Head of Product Marketing United States and Canada (Quebec)
🏢 Akuity
📍 Quebec