Drive market growth in home improvement as a Marketing Specialist for Building Products. This role emphasizes executing strategies that resonate with retail customers and enhance brand presence.

As a Category Marketing Specialist focused on Building Products, your primary responsibility is executing and optimizing marketing strategies that align with business goals. You will define product messaging, manage integrated campaigns, and analyze marketing performance. Collaborating with internal teams, you will ensure the creation of effective marketing collateral that meets customer expectations and market demands.

Key Responsibilities:
• Plan and implement marketing strategies for product categories
• Define messaging and positioning for home improvement products




• Execute integrated campaigns across multiple marketing channels
• Create impactful marketing content in collaboration with creative teams
• Conduct market analysis to identify growth opportunities

Requirements:
• Bachelor’s degree in Marketing or a related discipline
• Significant experience in retail or product marketing
• Understanding of the building materials customer journey
• Proven ability to drive results through effective marketing
• Solid analytical and communication capabilities

Bring your creative insights and marketing skills to the forefront of Building Products at our company.
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📌 Marketing Specialist for Building Products (New Brunswick)
🏢 Kent Building Supplies
📍 New Brunswick