Position Title: Director of Strategy and Accounts

Core working hours onsite are flexible between 8:00 and 5:00

Our client is seeking a Director of Strategy and Accounts to serve as a senior leadership pillar in evolving their agency into a scalable, professionally managed organization. The incoming Director will act as the primary strategic marketing leader—owning marketing execution across all service lines, directing team performance, and overseeing account management and day-to-day internal operations. Develop, own, and continuously refine the company's overall digital marketing strategy across all service lines.

Monitor and evaluate campaign and channel performance — identifying what is working, what needs adjustment, and where the greatest opportunities lie.

Stay ahead of evolving digital trends, AI-driven tools, and industry best practices, and ensure the company's approach reflects them.

Drive the strategic direction of client accounts, ensuring work delivered is aligned with both client objectives and company standards.

Lead, mentor, and develop the team — setting clear expectations, fostering accountability, and building a high-performance culture.

Oversee project management across active accounts — ensuring deadlines, deliverables, and client commitments are met consistently on time and on budget.

Work directly on select accounts as needed, providing senior-level strategic input and quality control.

Analytics & Performance Reporting Define and manage the company's analytics and reporting framework — both internally (team and business performance) and externally (client results).

Translate data into clear,



actionable strategic direction for the team and meaningful performance narratives for clients.

Identify performance gaps early and implement corrective strategies proactively.

Evaluate and implement tools that enhance team productivity, campaign performance, and client reporting capabilities.

Participate in annual planning, goal setting, and performance reviews at the business level.

7–12 years of progressive experience in digital marketing, with at least 3–4 years in a leadership or senior management capacity.

Agency background strongly preferred — familiarity with managing multiple client accounts, service delivery models, and account teams.

Demonstrated experience in a role where accountable for marketing strategy and team performance — not just execution.

Deep, current knowledge across SEO, paid media, social, content, and web — and the ability to evaluate and direct work in each.

Proficiency in performance analytics platforms; Practical experience applying AI tools in a marketing or agency context.

Solid organizational and project management skills.

Entrepreneurial by nature — motivated by the prospect of long-term leadership, ownership, profit participation, and building something meaningful over time.

The ideal candidate is a strategic marketing leader who can think at the business level, evaluate performance rigorously, guide the team with authority and clarity, and build the systems and culture that allow the company to scale. AI may be used to support certain administrative aspects of our recruitment process. The posted salary range reflects expected compensation for this role in accordance with Ontario pay transparency requirements.

📌 Director of Strategy and Accounts (Canada)
🏢 Recruiting In Motion - Eastern Ontario
📍 Canada