Reports To: Director of Marketing and Ecommerce

Employment Type: Full-Time, Permanent

Work Hours: 8:30am – 5:00pm (35 hours per week)

Location: Head Office

Position Overview The Ecommerce Specialist will be responsible for managing and optimizing Gentec

International’s B2B and B2C ecommerce platforms. This includes maintaining product listings, coordinating digital marketing campaigns, analyzing website performance, and improving the overall user experience to drive sales growth. The ideal candidate will have a solid understanding of ecommerce best practices, experience with online marketplaces, and a data-driven approach to decision-making.

Responsibilities:

Platform Oversight

- Manage and oversee all ecommerce platforms, including Shopify, Amazon Vendor and Amazon Marketplace.
- Ensure platform functionality, responsiveness, and user experience meet high standards.

Product Listings Accuracy:
- Create and maintain accurate product listings across platforms.
- Verify product details, descriptions, pricing, and images for consistency and correctness.
- Collaborate with product teams for new product setups.
- Implement A+ Content for Amazon Listings.

Amazon
- Maintain Products and ASIN on Vendor Central and Seller Central (Marketplace)
- Coordinate with product teams to manage promotions and new products.
- Coordinate with customer service teams and Amazon support for marketplace returns and issues.

Brand Standards Adherence:
- Uphold brand guidelines in all platform content.
- Maintain consistent tone, style, and visual elements.
- Ensure brand integrity across product pages, banners, and promotional materials.

Data Analysis and Optimization:
- Analyze platform data to identify KPIs, trends, user behavior, and areas for improvement.
- Work with product teams to minimize potential inventory shortages and gauge consumer interest on new products.
- Optimize product listings, website behaviour, search filters,



and navigation paths to ensure a leading consumer experience.

Quality Assurance:
- Conduct regular quality checks on platform content.
- Test checkout processes, forms, and links to ensure accuracy and functionality.

Customer Experience Enhancement:
- Collaborate with customer support teams to address any inaccuracies reported by customers.
- Prioritize accuracy to enhance the overall shopping experience.

SEO and Search Visibility:
- Optimize product pages for search engines.
- Use relevant keywords, meta tags, and structured data to improve visibility.

Platform Updates and Upgrades:
- Stay informed about Ecommerce trends and platform updates.
- Implement necessary upgrades and enhancements.

Qualifications:

- Bachelor’s degree in Marketing, Business, or a related field.
- 5+ Years of proven experience in Ecommerce management.
- Strong experience in Shopify, Mailchimp, Amazon, Facebook Ads and Google Ads.
- Strong analytical skills with the ability to interpret data and trends.
- Excellent communication and collaboration skills with a strong attention to detail.
- In-depth knowledge of ecommerce platforms, tools, and industry best practices.

Other: We are committed to an inclusive, barrier-free work environment and recruitment and selection processes. Accommodations are available upon request for candidates taking part in all aspects of the recruitment process.

We thank all applicants for considering a career with us; however, only those selected for an interview will be contacted.

Pay: $60,000.00-$70,000.00 per year

Benefits

- Casual dress
- Company events
- Dental care
- Disability insurance
- Extended health care
- Life insurance
- Mileage reimbursement
- On-site gym
- In office parking
- Paid time off
- Store discount
- Tuition reimbursement
- Vision care

Education:
- Bachelor's Degree (preferred)

Experience:
- e-commerce management: 5 years (preferred)
- Shopify: 3 years (preferred)

Work Location: In person

📌 E-Commerce Specialist (Markham)
🏢 Gentec International
📍 Markham