29 Aug
|
Beretta Farms
|
King City
29 Aug
Beretta Farms
King City
About the role of a Marketing Specialist
Beretta Farms is a family-owned food brand selling through B2B and B2C channels. We're hiring a Marketing Specialist to own the hands-on execution behind our Marketing — social content, ad creative, launch materials, and customer support — working closely with and reporting to the Marketing Coordinator, who sets direction and strategy.
Key responsibilities
Content & social
- Design and produce ad creative/graphics based on direction from the Marketing Coordinator; build and rotate daily paid ad campaigns (Meta, Google)
- Film, create, and schedule social media content following the content calendar and brand voice
- Write and publish website and blog content; keep product pages and promotions current
- Draft and send wholesale and online email marketing (Klaviyo platform)
Brand & retail execution
- Produce sell sheets, POS materials, and other launch collateral for monthly product launches
- Aid in the creation of label and packaging artwork and manage the order/production process with printers and vendors
- Conduct in-person store visits and product demos with retail and export accounts
- Coordinate logistics for trade shows and events
Market research
- Conduct market research (pricing,
labelling, competitor, and market trend research) following the structure and direction set by the Marketing Coordinator
- Operations & customer support
- Own farm store & customer order support: loyalty program administration, order assistance, and responding to website inquiries
- Support inventory management processes
- Manage your own time and priorities across every part of the business, including the catering business line, under the Marketing Coordinator's direction
Qualifications
- 1–3 years of experience in marketing, graphic design, content creation, or brand coordination (food/CPG a plus)
- Robust graphic design skills — comfortable producing ad creative, POS materials, and label/packaging artwork (Canva, Adobe Illustrator, or Photoshop)
- Confident filming and posting content for Instagram, Facebook, and TikTok
- Strong writing skills for web, blog, social, and customer-facing communication
- Detail-oriented, with the ability to manage multiple concurrent production deadlines around monthly launches
- Customer-service orientation for direct-to-consumer support
📌 Marketing Specialist (King City)
🏢 Beretta Farms
📍 King City