Drive demand generation success at Magical, creating impactful B2B strategies that boost lead generation and customer engagement. We're seeking a motivated lead to shape our marketing initiatives.

As a Demand Generation Lead, you will develop comprehensive strategies aligned with Magical’s goals, focusing on targeted programs like webinars. You'll oversee channel performance across inbound marketing, events, and account-based marketing while managing lifecycle marketing efforts through tailored email campaigns. Your role will involve cross-department collaboration to ensure alignment with sales and product teams.

Key Responsibilities: • Develop comprehensive demand generation strategies • Implement targeted lead generation programs,



like webinars • Optimize performance across various demand channels • Manage lifecycle marketing journeys and email campaigns • Conduct in-depth market research for customer insights

Requirements: • Minimum 5 years in B2B demand generation • Proven success in managing campaigns from awareness to sales • Robust analytical skills for data-driven strategies • Proficient with marketing automation and CRM tools • Excellent communication and project management abilities

Lead innovative campaigns and drive engagement to elevate Magical's market presence. #J-18808-Ljbffr

📌 B Demand Generation Lead at Magical (Winnipeg)
🏢 Magical
📍 Winnipeg