Work Flexibility: Hybrid or Onsite

At Stryker, we're looking for a strategic and collaborative marketing leader to drive growth across our Extremities portfolio in Canada.

As Senior

Manager, Marketing & Medical Education, you will shape brand strategy, elevate customer engagement, and partner with cross-functional teams to deliver innovative education and marketing programs that create meaningful impact for healthcare professionals and patients. This is an exciting prospect to influence portfolio direction, develop future-focused marketing initiatives, and help advance one of the world's leading medical technology organizations.

What you will do:

- Sets strategic direction and ensures execution for portfolio growth through development and execution of marketing campaigns and strategies, portfolio development, internal and external education strategies, and customer engagement campaigns
- In alignment with global strategy, sets annual and long-range brand/indications strategy to achieve required growth, profit and market share targets
- Creates/distribute scalable assets, tools, marketing campaigns (“menu”) and best practices which can be localized for maximum impact
- Identify education, brand experience and customer engagement opportunities for both internal and external audiences to increase brand perception and value
- Development of trust and strong relationships with LOCAL marketers, sales professionals, internal stakeholders, and key customers (KOL)
- In collaboration with the Divisional/Portfolio Marketing/Local Marketing teams, creation of Annual Marketing Plan and portfolio roadmap over 3-5 year horizon




- Work with country leadership to forecast demand develop relationships with supply chain partners
- Define and execute regional product life cycle including phase-in (launch) and phase-out (PLCM) of products
- Provide analysis of business performance, brand perception, and other drivers of future brand performance. Define mitigating actions to deliver on strategy.
- Partner with divisional resources to develop portfolio through recent product development, line extensions, and M&A; activity
- Work in partnership with local Product Managers in a complex matrix organization, influencing and ensuring execution of the Marketing strategies
- In partnership with Sales Leaders identify internal training needs and create relevant content and training programs
- Create scalable customer engagement events and medical education programs
- Manage branding, messaging, positioning, and pricing of assigned brands based on market, customer, and competitive insights
- Take the lead in developing KOL’s for the brand
- Act as Mentor and deliver training as and when necessary to more junior Brand Managers within the team

What you will need:

Required:

- High School diploma AND 6 years of work experience OR Associate's Degree AND 4 years of work experience required in lieu of Bachelor's degree
- 10+ years of work experience required

Preferred:

- Bachelor's degree preferred
- MBA preferred
- Medical device and/or marketing experience preferred
- People management experience preferred

Canada Pay Ranges:

- Canada: $130,100 - $173,450 CAD Annual

Travel Percentage: 30%

📌 Senior Manager Marketing and Medical Education, Extremities - Hybrid (Canada)
🏢 Stryker
📍 Canada