At Manulife Wealth, our Advisor Marketing team focuses on creating and implementing marketing strategies to empower advisors and help them grow. We work across Dealer and MGA channels, Capital Markets and the Investment Office to deliver practical, high‑quality marketing support.We’re looking for a versatile Senior Marketing Manager who can move confidently between strategy and execution and knows how to navigate highly‑matrixed organizations. In this role, you will support initiatives related to programs and products, marketing strategy, operational efficiency, advisor‑focused content and collateral development. Reporting to the Director of Advisor Marketing, your role will be crucial in developing and managing marketing initiatives that help these advisors deliver exceptional value to their clients.Position ResponsibilitiesSupport the Dealer, MGA, Capital Markets and the Investment Office with day‑to‑day marketing needs and large‑scale program and product launches.Translate complex investment and product topics into clear, engaging advisor and client‑friendly content.Act as a connector – bringing together product, investments, compliance, digital, creative and communications partners to move work forward.Develop marketing strategy and go‑to‑market plans.Plan and Deliver Marketing That WorksDevelop and execute marketing initiatives across email, digital, thought leadership, presentations, events and collateral.Support product, program and initiative launches from brief to delivery.Manage quarterly advisor communications and campaign amplification across relevant channels.Ensure materials are current, compliant and easy to find on advisor platforms and websites.Drive Efficiency and ImprovementHelp modernize how marketing work gets done by introducing smarter processes, tools and automation.Look for ways to simplify, streamline and scale – without losing quality.Track results, share insights and apply learnings to continuously improve future activity.Bring a Digital and AI‑First MindsetMaintain and govern digital content across internal and external platforms.Use data and analytics to understand what’s working (and what’s not).Partner with digital teams to deliver campaigns that are thoughtful, targeted and measurable.Embed AI in your strategy, day‑to‑day tasks,
and carry it through to your execution.Required QualificationsDegree in marketing or related field.4–7+ years of marketing experience (leveling flexible based on scope and impact).A PowerPoint whiz who can design, format, and tell a strategic story through words and visuals.Strong project management and organizational skills.Clear, confident written and verbal communication.Comfort working across digital channels and marketing technology.A thoughtful, organized executor who can also think strategically.Ability to adapt quickly in a fast‑moving, evolving environment.When You Join Our TeamAs part of our global team, we’ll support you in shaping the future you want to see.We’ll empower you to learn and grow the career you want.We’ll recognize and support you in a versatile environment where well‑being and inclusion are more than just words.Salary and BenefitsSalary range is expected to be between $92,900.00 CAD – $142,900.00 CAD.Employees also have the opportunity to participate in incentive programs and earn incentive compensation tied to business and individual performance. The actual salary will vary depending on local market conditions, geography and relevant job‑related factors such as knowledge, skills, qualifications, experience and education/training. If you are applying for this role outside of the primary location, please contact
[email protected] for the salary range for your location.Manulife offers eligible employees a wide array of customizable benefits, including health, dental, mental health, vision, short‑ and long‑term disability, life and AD&D insurance coverage, adoption/surrogacy and wellness benefits, and employee/family assistance plans. We also offer eligible employees various retirement savings plans (including pension and a global share ownership plan with employer matching contributions) and financial education and counseling resources. Our generous paid time off program in Canada includes holidays, vacation,
personal and sick days, and we offer the full range of statutory leaves of absence. If you are applying for this role in the U.S., please contact
[email protected] for more information about U.S.-specific paid time off provisions.We use data and analytics technologies, such as artificial intelligence (AI) and automated processing tools, to analyze and process the information you provide to us or third parties in the application process. For more information, please refer to our personal information collection statement (https://careers.Manulife.Com/global/en/talentacquisitionprivacystatement).Tentang Manulife dan John HancockManulife Financial Corporation adalah penyedia layanan keuangan internasional yang membantu memudahkan keputusan dan membuat hidup lebih baik bagi nasabah. Untuk mempelajari lebih lanjut tentang kami, kunjungi https://www.Manulife.Co.Id.Manulife adalah Perusahaan dengan Kesetaraan Kesempatan KerjaDi Manulife/John Hancock, kita merayakan keragaman. Kita berusaha menarik, mengembangkan, dan mempertahankan tenaga kerja yang sama beragamnya dengan nasabah yang kita layani dan untuk mengembangkan lingkungan kerja inklusif yang menerima kekuatan budaya dan individu. Kita berkomitmen untuk melaksanakan rekrutmen, retensi, peningkatan, dan kompensasi secara adil, dan kita mengatur semua praktik dan program tanpa adanya diskriminasi. Baik itu diskriminasi karena ras, keturunan, tempat asal, warna kulit, asal etnis, kewarganegaraan, agama atau keyakinan agama, kepercayaan, jenis kelamin (termasuk kehamilan dan kondisi terkait kehamilan), orientasi seksual, karakteristik genetika, status veteran, identitas gender, ekspresi gender, usia, status pernikahan, status keluarga, disabilitas, maupun alasan lain yang dilindungi oleh hukum yang berlaku.Menyediakan akses hubungan kerja yang adil merupakan prioritas utama kita. Seorang perwakilan Human Resources akan bekerja dengan pelamar yang meminta akomodasi yang wajar selama proses lamaran kerja. Seluruh informasi yang dibagikan selama proses permohonan akomodasi akan disimpan dan digunakan dengan cara yang sesuai dengan hukum dan kebijakan Manulife/John Hancock yang berlaku. Untuk meminta akomodasi yang wajar dalam proses lamaran kerja, silakan hubungi
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📌 Senior Marketing Manager, Advice Marketing - C$92,900 - C$142,900 A Year (Winnipeg)
🏢 Manulife
📍 Winnipeg