## Specialist, Digital Operations & Display (Programmatic)Applylocations:Toronto, ONtime type:Full timeposted on:Posted 2 Days Agotime left to apply:End Date: May 27, 2026 (11 days left to apply)job requisition id:JR161156**What you’ll do*** Manage end-to-end trafficking and execution of programmatic display and video campaigns across DSPs including **DV360, Google Ads, and Amazon DSP*** Build and QA campaign setups: **insertion orders, line items, creatives, audiences, brand safety, viewability, frequency caps, and conversion tracking (Floodlight/Pixels)*** Own **daily campaign monitoring**, ensuring accurate delivery, pacing, and performance against KPIs* Identify and troubleshoot **delivery, pacing, creative, or tracking issues**, escalating when necessary and implementing fixes in a timely manner* Execute **in-flight optimizations** (bid adjustments, budget reallocations, audience refinements, inventory/source optimization, frequency tuning) to improve performance* Ensure proper **tagging and tracking implementation**, including floodlights, conversion pixels, and verification integrations (IAS, DoubleVerify, etc.)* Partner with internal teams (Strategy, Analytics, Creative) and external vendors to ensure campaigns are launched on time and aligned to plan* Maintain **campaign documentation** (media plans, trafficking sheets, naming conventions, blocking lists, creative matrices, QA checklists)* Support **reporting and insights generation**, pulling data from DSPs and analytics platforms and highlighting key performance trends* Contribute to **testing roadmaps** (audiences,



inventory, creative, frequency strategies) and document learnings* Ensure adherence to **best practices** in brand safety, data privacy, and platform governance* Support billing reconciliation, discrepancy investigations, and media delivery validation**Who you are*** **2+ years of hands-on experience** in programmatic or paid media execution (trafficking or campaign management)* Working knowledge of **DV360, Google Ads, and Amazon DSP** (campaign setup, optimization levers, reporting)* Strong understanding of **programmatic fundamentals**: RTB, audiences (1P/3P), deal types (PMP, PG), inventory types, and bidding strategies* Solid grasp of **digital KPIs and measurement** (CTR, CPM, CPA, ROAS, viewability, reach/frequency, attribution)* Experience with **tracking and tagging** (Floodlights, pixels, UTM parameters, conversion tracking)* Familiarity with **verification and brand safety tools** (e.G., IAS, DoubleVerify, MOAT)* Working knowledge of **Google Analytics** or similar analytics platforms* Exposure to **data management concepts** (audience segmentation, lookalikes, 1P data activation)* Strong attention to detail with a focus on **QA, accuracy,



and process rigor*** Ability to prioritize and manage multiple campaigns in a **fast-paced setting*** Strong problem-solving and analytical skills with a proactive approach to optimization* Effective communicator with **cross-functional collaboration skills*** Proficiency in **Excel/Google Sheets** (pivot tables, basic formulas)**Nice to have*** Experience with **other DSPs** (StackAdapt, The Trade Desk, etc.)* Familiarity with **retail media** and Amazon ecosystem (AMC, retail audiences, conversion signals)* Basic understanding of **attribution models and incrementality testing*** Experience working with **creative formats** (HTML5, video, native) and troubleshooting assets**What success looks like in this role*** Campaigns launch **accurately and on time with minimal QA issues*** Delivery and pacing are **consistently on track**, with quick resolution of issues* Proactive optimizations lead to **measurable performance improvements*** Clear, organized documentation and **strong operational discipline*** Positive feedback from internal and external stakeholders on **execution and communication**Our typical hiring range is between $44,000.00 and $73,000.00 CAD Annual. The target salary range is between $50,000.00 and $60,000.00 CAD Annual. Salary decisions are also dependent on other factors such as your experience, job-related knowledge, skills and competencies, market location, industry benchmarks, internal equity and other role-specific requirements.#J-18808-Ljbffr

📌 Specialist, Digital Operations & Display (Programmatic) - C$50,000 - C$60,000 A Year (Winnipeg)
🏢 Canadian Tire Financial Services
📍 Winnipeg