29 Aug
|
Eton College Canada
|
Canada
29 Aug
Eton College Canada
Canada
Eton College Canada is looking for a data-driven performance marketer to own digital acquisition and drive measurable enrollment growth.
This is a hands-on role for someone who lives in the numbers; CPL, CPQL, cost per application, cost per enrollment, and ROAS.
What you'll own
Paid acquisition strategy across Google, Meta, YouTube and LinkedIn
Full-funnel optimization: impression → click → lead → qualified lead → application → enrollment
Campaign testing; creative, audiences, landing pages, offers
Performance dashboards, attribution and reporting to senior leadership
CRM and marketing automation workflows alongside the admissions team
What we're looking for:
5+ years in performance/digital marketing with lead-gen and revenue accountability
Robust hands-on Google Ads and Meta Ads experience
GA4, Google Tag Manager, Looker Studio (or equivalent)
Proven experience managing significant digital ad budgets
Bachelor's degree in Marketing, Business, Communications or related field
Strongly preferred: experience in higher education, international education, student recruitment, or B2C lead-generation. Experience marketing to international students in Canada is a significant advantage. Pay: $70,000.00-$85,000.00 per year
Work Location: In person
📌 Marketing Manager Performance Marketing Vancouver (Canada)
🏢 Eton College Canada
📍 Canada