Elevate content strategies as a Content Insights Manager at ITV in London, utilizing qualitative and quantitative research. Focus on Entertainment and Reality programming to drive audience insights and influence decision-making.

As part of the Insights Group at ITV, you will be pivotal in harnessing audience feedback to inform key content strategies. Your role will support both qualitative and quantitative projects, working closely with stakeholders in commissioning and scheduling. Your expertise in data storytelling and stakeholder management will directly impact the organization’s strategic direction.

Key Responsibilities:
• Monitor and report on program performance metrics
• Collaborate with Content Data Analysts on dashboard automation




• Build relationships with the Commissioning Team for audience integration
• Design and lead multi-method research projects
• Facilitate focus groups to gather audience insights

Requirements:
• Strong understanding of ITV and audience data
• Expertise in data analysis and interpretation
• Project management experience in research projects
• Proficient in relationship and stakeholder management
• Creative mindset to modernize reporting processes

Leverage your analytical skills to enhance ITV's audience engagement and content relevance in this impactful role.
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📌 Content Insights Manager at ITV (Ontario)
🏢 ITV
📍 Ontario