Who you are

- Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion

- Experience with written and verbal communication and presentation

- 5+ years experience in theatrical marketing, or high-profile content marketing within the entertainment, media or creative industries

- Experience in traditional and digital advertising channels

- Solid stakeholder management and cross-functional collaboration skills

- Experience using data (Excel, Tableau, etc) to inform decisions

- Experience utilizing systems and tools involving email, web, analytics, and CRM (Marketo, Tableau, Salesforce, etc.) for targeting, segmentation, reporting for demand generation

- Experience managing multiple complex projects and adapting to change

What the job involves

- Amazon MGM Studios Canada is seeking dynamic Theatrical Marketing Manager to design and implement innovative marketing campaigns for our Canadian theatrical releases

- Based in Toronto, Canada, this role combines analytical prowess with creative marketing instincts to develop strategies that drive audience engagement and box office performance

- Develop comprehensive marketing strategies and activation plans for high-profile theatrical film campaigns

- Manage and optimize marketing budgets for assigned titles

- Analyze market trends and audience insights to refine campaign positioning





- Establish and monitor campaign KPIs and success metrics in collaboration with senior leadership

- Drive innovation in audience engagement strategies and emerging technologies

- Lead creative direction across all marketing assets for assigned titles

- Oversee localization of marketing materials

- Maintain brand consistency while ensuring maximum creative impact

- Direct and manage relationships with external creative partners

- Develop and execute comprehensive strategic media plans spanning traditional, digital and emerging platforms for assigned films

- Collaborate with media agencies on campaign optimization

- Foster strategic brand, media and co-promotional partnerships

- Align with domestic Media team on best practices

- Spearhead special projects and events to drive awareness

- Manage external agencies and stakeholders in campaign execution

- Partner with rest of Theatrical Marketing team on campaign development

- Coordinate with key stakeholders including distribution, PR, and domestic teams

- Ensure optimal theatrical visibility through distribution channels

- Provide creative leadership and inspire innovative solutions

The application process

- We thank all applicants for their interest, however only those interviewed will be advised as to hiring status

📌 Theatrical Marketing Manager (Toronto)
🏢 Amazon
📍 Toronto