Growth Marketing Manager (Ontario)

Growth Marketing Manager (Ontario)

29 Aug
|
Ersilia
|
Ontario

29 Aug

Ersilia

Ontario

About this role About Globalli
Globalli is an all-in-one global workforce, HR, and payroll platform that helps companies hire, pay, and manage talent across 125+ countries — without setting up local entities. Our suite spans HRIS, global payroll, flexible employment (EOR), contractor pay, and AI-powered people operations through Genius AI. We're SOC2 Type II certified and trusted by fast-growing global companies to make international expansion simple and compliant.
We're scaling, and we're looking for a growth marketer who can turn that momentum into a predictable, measurable pipeline.
The Role
We're hiring a Growth Marketing Manager to own our growth channels and drive lead flow into our mid-market and enterprise segments. You'll run paid acquisition, manage campaigns end to end, and build the experiments that turn marketing spend into qualified pipeline. This is a hands-on, full-ownership role for someone who wants to see the direct line between their work and the company's growth.
Our buyers are HR, finance, and operations leaders at mid-market and enterprise organizations expanding globally. You'll know how to reach them, what messaging lands, and how to nurture a longer, multi-stakeholder sales cycle into pipeline. You'll work cross-functionally with sales and product, and you'll have the autonomy to test, learn, and scale what works.
What You'll Do
Own and optimize Globalli's growth marketing channels across paid and organic
Plan, launch, and manage advertising campaigns end to end (paid search, paid social, retargeting)
Build demand-generation programs targeted at mid-market and enterprise accounts, accounting for longer, multi-stakeholder buying cycles




Drive lead flow and build a measurable, repeatable pipeline of qualified leads
Set up tracking, attribution, and reporting so every dollar of spend is accountable
Run continuous experiments — test creative, audiences, channels, and landing pages, then double down on what works
Partner with sales to align lead quality, handoff, and conversion
Manage budgets, forecast against pipeline targets, and report on CAC, CPL, and ROI
What We're Looking For
Global payroll / EOR industry experience. This is a strong preference. You've marketed global payroll, EOR, or workforce-management products and understand how the category sells, who buys, and how the buyer thinks.
Mid-market to enterprise marketing. You've driven demand into mid-market and enterprise accounts and know how to market to multi-stakeholder buying committees and longer sales cycles — not just SMB self-serve.
Proven growth marketing track record. You've run paid acquisition and campaign management and have the numbers to show what you moved.
Startup mindset. You're comfortable with ambiguity, you move quick, you take ownership, and you'd rather ship and learn than wait for perfect.
Analytical and channel-fluent. Confident across the major ad platforms (Google, LinkedIn, Meta) and comfortable living in the data — attribution, dashboards, and reporting.
Self-directed. You thrive in a fully remote environment and don't need someone standing over your shoulder to make things happen.
Details
Location: Fully remote, US or Canada
Industry background preferred: Global payroll, EOR, or workforce/HR technology, with experience marketing to mid-market and enterprise clients

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📌 Growth Marketing Manager (Ontario)
🏢 Ersilia
📍 Ontario

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