Community Impact & Communications Strategist
Full time | Potentia Human Resources Inc. | Canada

Posted On 25/08/2026

Job Information
Nonprofit Charitable Organizations

Work Experience 4-5 years

City Kelowna Central

State/Province British Columbia

V1Y

Job Description
Help Tell the Stories That Strengthen Our Community

Potentia Human Resources is proud to be leading the search for a creative, strategic and passionate Communications & Marketing lead for the Central Okanagan Foundation. This is an in-person, in office role, working with a small team of fantastic values based humans who are dedicated toconnecting people who care with causes that matter, helping build stronger communities through philanthropy, granting, scholarships, and community leadership. As one of Canada's community foundations, the COF works alongside donors, charities, businesses, governments, and community partners to invest in initiatives that create lasting impact across the Central Okanagan since 1979. This newly created role offers a rare opportunity to build the COF's communications strategy from the ground up, modernize its brand, strengthen donor engagement, and share the inspiring stories of the people and organizations making a difference throughout our community.

If you're an exceptional storyteller who enjoys combining strategy with hands-on execution and wants your work to have a lasting impact, we'd love to hear from you.

What You'll Be Doing:

As the COF’s first dedicated Communications & Marketing Coordinator, you'll have the unique opportunity to build their communications strategy from the ground up while helping modernize the COF's brand and strengthen community engagement.

Reporting to the Manager, Community Impact & Philanthropy, you'll develop compelling campaigns that inspire giving, celebrate community impact, increase awareness, and support fundraising initiatives. From storytelling and digital marketing to brand development, media relations, and events, you'll play a central role in shaping how the COF connects with their community.

The COF is looking for someone who thinks beyond creating attractive marketing materials. They want someone who understands that great marketing inspires action, builds relationships, and delivers measurable results.

You'll have the opportunity to:





Develop and implement the COF's annual communications and marketing strategy

Strengthen and modernize the COF's brand across all platforms

Create compelling stories highlighting donor impact, charities, scholarships, and community initiatives

Write engaging content for newsletters, annual reports, website, blogs, donor communications, speeches, and media releases

Manage and grow the COF's website and digital presence

Plan and execute social media and digital marketing campaigns

Develop email marketing campaigns and donor communications

Design brochures, reports, presentations, advertisements, and promotional materials

Produce photography, video, and visual storytelling content for events and campaigns

Build relationships with local media and coordinate public relations opportunities

Support fundraising initiatives including Giving Tuesday, year-end campaigns, and donor stewardship

Coordinate marketing for COF events and community initiatives

Monitor marketing analytics and campaign performance to drive continuous improvement

Maintain editorial calendars, digital assets, and brand standards

Collaborate closely with leadership, philanthropy, grants, and community partners to communicate the COF's impact

Requirements
You are a creative professional who enjoys balancing big-picture strategy with day-to-day execution.

What You Will Bring:

Diploma or Degree in Communications, Marketing, Public Relations, Journalism, Graphic Design, Digital Media, Business Communications, or a related field (equivalent experience will also be considered)

3-5 years of communications and marketing experience

Exceptional writing, editing, and storytelling abilities

Strong graphic design skills using Adobe Creative Suite (InDesign, Photoshop, Illustrator)

Experience managing websites, social media, and digital marketing campaigns

Knowledge of WordPress or similar CMS platforms

Experience with email marketing platforms such as Mailchimp

Familiarity with Canva,



Google Analytics, SEO, and marketing analytics

Strong organizational and project management skills

Ability to manage multiple projects and competing priorities

Confidence working independently while collaborating with a supportive team

A portfolio showcasing your writing, design, and marketing work

Assets include:

Non-profit or charitable sector experience

Photography and videography experience

Fundraising or donor communications experience

Experience with AI-assisted marketing tools

CRM experience such as Foundant or similar platforms

You're Someone Who:

Is an exceptional storyteller who connects people emotionally through meaningful content

Think strategically while rolling up your sleeves to execute great work

Loves building new ideas, systems, and processes

Understands how marketing drives awareness, engagement, and fundraising outcomes

Brings fresh ideas and challenges traditional thinking

Is curious, creative, and always looking for innovative approaches

Enjoys collaborating while also being self-directed and proactive

Is highly organized and accountable

Thrives in a purpose-driven organization where your work has real community impact

When you join our team, you'll enjoy:

Competitive salary of $70,000-$85,000, based on recent related experience

RRSP matching program

Office closure during the Christmas holidays

Choice of Mac or PC technology

A collaborative leadership team that values creativity and innovation

The opportunity to build a brand-new marketing function from the ground up

Meaningful work that helps strengthen communities throughout the Central Okanagan

Ready to make an impact?

For the COF, finding the right person for this role matters most. While the role is intended to be primarily in-person and office-based, there is flexibility in the FTE and work schedule for the successful candidate. Whether you're looking for a full-time chance, a four-day work week, or an equivalent arrangement, we're open to a conversation about what works best.

If you're excited by the opportunity to build something meaningful, elevate a respected community organization, and help inspire generosity through exceptional storytelling and marketing, we'd love to hear from you.

#J-18808-Ljbffr

📌 Community Impact & Communications Strategist (British Columbia)
🏢 Potentia Human Resources
📍 British Columbia