We are looking for a Digital Performance Marketing Specialist to help elevate our team by bringing in deep digital expertise. You will support the execution and optimization of paid media campaigns while providing the clear, actionable insights our clients rely on.ResponsibilitiesSupport the execution and optimization of paid search, social, and display campaigns across platforms such as Google Ads, Meta, LinkedIn and TikTok.Monitor and optimize campaign performance daily to meet client KPIs and ROI targets.Set up and manage conversion tracking and attribution using Google Tag Manager and GA4.Analyze campaign data to identify trends and provide actionable insights for client reports.Conduct keyword research and audience segmentation to improve targeting precision.Required Experience3+ years of experience in performance marketing or paid media roles.Experience building and optimizing campaigns across Search, Display, YouTube, PMax, or Demand Gen formats.Hands on expertise with Google Ads, Meta Business Suite, and LinkedIn Campaign Manager.Advanced knowledge of GA4, Google Tag Manager, Looker Studio,



and conversion tracking best practices.Experience working in an agency setting or managing multiple client accounts simultaneously.CapabilitiesAnalytical thinking with the ability to turn complex data into clear narratives.Strong attention to detail in campaign setup and budget management.Proactive problem solving to address performance fluctuations or technical issues.Clear communication skills for explaining technical concepts to non-technical stakeholders.AssetsExperience with Google Merchant Center feeds to support Shopping and Performance Max campaigns.Experience with Meta Ads or Microsoft Ads.Compensation and BenefitsThe salary range for this position is $55,700–$72,400. This is a full-time role based in Edmonton with a hybrid work model requiring three days in-office per week. We provide a comprehensive benefits package including extended health coverage and group RRSP matching.Equal Opportunity EmployerFKA is an equal‑opportunity employer, deeply committed to improving diversity in our workplace and industry. You can view our most recent diversity report: https://fka.Agency/diversity-reportWe respectfully acknowledge that our head office is located on Treaty 6 territory, the traditional lands of First Nations and Métis people.#J-18808-Ljbffr

📌 Digital Performance Marketing Specialist - $55,700 - $72,400 A Year (Winnipeg)
🏢 FKA
📍 Winnipeg