28 Aug
|
Publicis
|
Toronto
Company descriptionPublicis is an omni-channel communications agency with over 600 employees across our Canadian operations. The office is the largest in our industry in Canada and boasts talent across various disciplines of marketing and advertising expertise. Publicis carries a balanced split of Canadian, U.S. and Global clients for which we are Agency of Record. Publicis supports a range of D&I; actions through our Driving Change team as well as giving back to the community through a long-standing participation in the Out of the Cold Program. With a strong, active and familial culture, Pub United is the agency’s social club, hosting events as wide reaching as Curling, Trivia Nights and more.OverviewThe VP, Growth is a senior agency leader responsible for accelerating growth through new business wins, organic account expansion, and strategic partnerships. Sitting at the intersection of strategy, creativity, and agency leadership, this role leads the agency’s growth agenda end-to-end—from identifying opportunity to winning the room and closing the business.A natural storyteller with solid creative judgment, the VP, Growth is known for writing standout creative briefs, shaping bold agency narratives, and orchestrating compelling new business pitches. They bring clarity to complexity, translate client challenges into inspiring strategic direction, and rally cross-disciplinary teams around ideas that drive real business impact.ResponsibilitiesNew Business & Agency GrowthOwn and evolve the agency’s growth strategy in partnership with executive leadershipIdentify, qualify, and pursue high-value new business opportunities across priority categoriesBuild and manage a robust new business pipeline, balancing inbound opportunities with proactive prospectingSet growth targets, forecast revenue impact,
and ensure pursuits are commercially soundCreative Briefing & Strategic CraftWrite and lead best-in-class creative briefs that inspire breakthrough ideasTranslate client business problems into sharp, insight-driven strategic platformsAct as the strategic quality bar for all growth-related briefs and pitch workEnsure work balances creative ambition, strategic rigor, and feasibilityPitches, Storytelling & Winning the RoomLead pitch strategy, narrative development, and overall approach from start to finishDefine the “big idea,” agency POV, and go‑to‑market story for each pursuitPartner with Strategy, Creative, Media, Data, and Tech teams to deliver integrated, persuasive proposalsCoach teams for confident, polished presentations—and personally present at senior‑level pitches and finalsClient, Market & Industry LeadershipBuild trusted relationships with senior client and prospect stakeholdersStay close to cultural, category, and competitive trends shaping client needsRepresent the agency at industry events, awards shows, and thought‑leadership forumsContribute ideas and visibility that strengthen the agency’s reputation and profileCross‑Functional LeadershipPartner with Strategy, Creative, Account, and Operations leaders to ensure growth efforts are scalable and profitableMentor teams on briefing excellence, strategic thinking, and pitch craftFoster a collaborative, high-performance growth culture grounded in curiosity, rigor, and creative ambitionLeadership StyleStrategically sharp, commercially savvy, and creatively fluentConfident point of view with strong creative taste and judgmentInspires teams through clarity, ambition, and collaborationThrives in fast-paced,
high‑stakes pitch environmentsHuman‑centric leader who builds trust, momentum, and beliefQualifications12+ years of experience in a creative agency or closely related environmentA proven track record of winning new business and driving sustained agency growthExceptional ability to write creative briefs and compelling pitch narrativesDeep understanding of brand strategy, integrated marketing, and creative developmentStrong executive presence and experience presenting to C‑suite and senior client audiencesExperience across multiple categories (CPG, financial services, retail, tech, automotive) is an asset***This role is located in our Toronto office at 111 Queen Street East and requires hybrid in office 3 times/week.Additional informationSalary: Transparency matters to us. The salary range for this position is $160,000 - $175,000 per year. Actual compensation within this range will be based on a variety of factors, including relevant experience, knowledge, skills, and applicable certifications. This range reflects what we reasonably expect to offer based on current market data.AI Use: We use artificial intelligence (AI) tools to support parts of our hiring process, such as reviewing applications or analyzing resumes. These tools assist our recruitment team but never replace human decision‑making. We believe in a human‑first approach, where your experience and potential are recognized by people.Publicis Canada is committed to building a diverse workforce representative of our community. We encourage and are pleased to consider all qualified candidates, without regard to race, colour, citizenship, religion, sex, marital / family status, sexual orientation, gender identity, aboriginal status, age, disability or persons who may require an accommodation, to apply. If you require a specific accommodation please contact Human Resources.#J-18808-Ljbffr
📌 Vp Growth - $160,000 - $175,000 A Year (Toronto)
🏢 Publicis
📍 Toronto