The role of a Senior Media Planner is to manage our media planning product through preparing and presenting media plans, proposals, and analysis. This role requires you to work as part of an integrated media planning team to ensure the product is grounded in insights and experience, resulting in flawless media executions
Key Responsibilities
Prepare, write and present integrated media plans, proposals and analysis that satisfy client objectives and that go beyond the brief
Prepare and present evaluations of media opportunities, media trends and issues of interest to clients
Effectively manage ongoing client expectations in regards to work back schedule, and deadlines
Develop ability to effectively manage client conversations and expectations
Remain up-to-date with latest updates from major media partners
Ensure that all media plans adhere to the agency's values, philosophies and processe
Maintain the media plan and regularly evaluate campaign performance
Build and maintain strong client relationships and respectful partner relationships by demonstrating your ability to be responsible, reliable, and resourceful
Initiate and coordinate the media buying process that deliver exceptional results
Oversee the administration and maintenance of media buys
Assist with training junior employees on tools and processes. Ensure client budgets are managed and on track
Responsible for accurate and timely client finance reports and budget control reports (BCRs
Support the creation of campaign post reports. Prepare media POVs/evaluation




Source and evaluate proposals from media partners as required. Continue to proactively develop knowledge of the media landscape
Desired Skills & Experience
Post-Secondary education (or equivalent work experience) – University graduate and/or advertising/marketing college degree preferred
Minimum of two (2) years’ experience in integrated media planning
Experience within an integrated advertising agency
Proficient with media research tools (e.g. Clear Decisions, Vividata, Neilson), and media tools (e.g. Prism
Client service oriented. Strong learning agility, with a passion for continuous development
Excellent communication skills (both written and verballly
Highly developed organizational skills with a strong attention to detail accurately
Excellent ability to manage and prioritize time effectively
Ability to work collaboratively as well as independently
Proactive approach to problem solving, assisting the team, self-development, etc
Ability to develop and foster relationships with media partner
Proficient in Microsoft Office Suite (Word, Excel and PowerPoint
This is an active vacancy. We are currently hiring for this role and reviewing applications on an ongoing basis




Omnicom Media is providing the compensation range that the company is willing to pay for this position based on the successful applicant’s education, experience, knowledge, skills and abilities. In addition, Omnicom Media provides rewarding offerings such as:
Generous paid time off with a minimum of 37 paid days off including vacation and monthly wellness days. We also have four-day long weekends, half-day summer Fridays, and meeting-free Friday afternoons year round.
A adaptable hybrid work model that works for you.
A focus on personal development with formal training opportunities, including mental health training and inclusion education for everyone
A chance to be part of and grow within a global network of agencies
The opportunity to contribute to our company culture by joining one of our many community-based employee groups, such as Black Employee Network, Girls on Fire, Hispanic or Latinx Alliance, Neuro Network, Pan-Asian Network, and Rainbow Lounge
Omnicom is an equal opportunity employer, committed to providing equal employment opportunities to all employees and applicants without regard to race, colour, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, disability, or any other basis prohibited by applicable federal, provincial, or municipal law. If you require an accommodation in any aspect of the selection process, please reach out to [email protected]

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📌 Senior Media Planner (Ontario)
🏢 OMD Canada
📍 Ontario