Company Description
LOCALSS is a global marketplace and database designed to make the “invisible” 95% of football visible, from semi-pro leagues and regional cups to academies and weekend matches. The platform enables scouts to publish verified match reports and video clips, build their reputation, and earn from their expertise. Players create CVs backed by real performance data rather than only highlight reels, helping them get noticed by clubs and agents. Clubs and agents gain affordable access to structured scouting across multiple levels and geographies. LOCALSS connects every level of the game, from local leagues to international academies, creating a more transparent and accessible football ecosystem.

Role Description
The Social Media Content Creator at LOCALSS is a full-time, on-site role based in Toronto, ON. This role is responsible for planning, creating, and publishing engaging social media content across platforms such as Instagram, TikTok, X, LinkedIn, and YouTube, aligned with LOCALSS’s brand voice and football-first mission. Day-to-day tasks include ideating and scripting content, capturing and editing short-form video and imagery, writing captions and posts, and scheduling content using social media management tools. The Social Media Content Creator will monitor trends in football and social media, engage with the community through comments and messages, and help grow awareness of LOCALSS among scouts, players, clubs, and agents. Collaboration with product, marketing,



and operations teams to support campaigns, feature launches, and key football events is a core part of the role.

Qualifications

Ability to plan and execute social media content strategies, including content calendars, platform-specific formats, and community engagement.

Strong skills in short-form content creation, including writing concise and compelling copy, crafting captions, and telling stories tailored to football audiences.

Experience with basic video editing and visual design tools (e.g., CapCut, Adobe Premiere Rush, Canva, or similar) to produce platform-ready clips and graphics.

Comfort working with social media analytics to track performance, interpret data, and iterate on content based on insights.

Deep interest in football culture at all levels, with an ability to understand and highlight stories from grassroots, semi-pro, and academy environments.

Excellent written and verbal communication skills in English, with a clear, inclusive, and professional tone.

Ability to work independently in a remote environment, manage deadlines, and collaborate effectively with a distributed team.

Previous experience in social media, digital marketing, or content creation for a sports, tech, or marketplace platform is highly beneficial.

Familiarity with global football ecosystems and comfort working across diverse cultures and regions is a solid plus.

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📌 Social Media Content Creator (Ontario)
🏢 LOCALSS
📍 Ontario