Drive demand generation success at Magical, creating impactful B2B strategies that boost lead generation and customer engagement. We're seeking a motivated lead to shape our marketing initiatives.

As a Demand Generation Lead, you will develop comprehensive strategies aligned with Magical’s goals, focusing on targeted programs like webinars. You'll oversee channel performance across inbound marketing, events, and account-based marketing while managing lifecycle marketing efforts through tailored email campaigns. Your role will involve cross-department collaboration to ensure alignment with sales and product teams.

Key Responsibilities:
• Develop comprehensive demand generation strategies
• Implement targeted lead generation programs, like webinars




• Optimize performance across various demand channels
• Manage lifecycle marketing journeys and email campaigns
• Conduct in-depth market research for customer insights

Requirements:
• Minimum 5 years in B2B demand generation
• Proven success in managing campaigns from awareness to sales
• Solid analytical skills for data-driven strategies
• Proficient with marketing automation and CRM tools
• Excellent communication and project management abilities

Lead innovative campaigns and drive engagement to elevate Magical's market presence.
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📌 B Demand Generation Lead at Magical (Ontario)
🏢 Magical
📍 Ontario