About the Position

We are seeking an experienced, energetic and relationship-focused Business Development Manager to lead the growth of our home care services throughout Greater Sudbury and surrounding communities.

This position is ideal for a professional who understands the healthcare, home care, long-term care, retirement living or community-services environment and has the ability to develop solid, professional relationships with referral partners and healthcare organizations.

The successful candidate will be responsible for developing and maintaining relationships with long-term care homes, retirement homes, hospitals, community organizations, social development workers, social service agencies, community workers and other healthcare/referral partners.

This is a field-based relationship-building role. The successful candidate will spend significant time meeting people in the community, visiting organizations, attending networking events, presenting our services and developing a strong referral network.

Key Responsibilities

1. Healthcare & Community Relationship Development

- Build and maintain strong professional relationships with:
- Long-term care homes
- Retirement homes
- Hospitals and healthcare organizations
- Community care organizations
- Social development workers
- Social workers and community workers
- Community organizations and agencies
- Senior-serving organizations
- Physicians and healthcare professionals where appropriate
- Other organizations that may refer clients to home care services
- Identify key decision-makers and referral contacts within each organization.
- Arrange regular in-person meetings and follow-ups with referral partners.
- Educate referral partners about our home care services, availability and areas of specialization.
- Become a trusted and professional point of contact for the organization.
- Maintain consistent communication with referral sources rather than contacting them only when seeking referrals.

2. Business Development

- Develop and execute a monthly and annual business-development plan for Sudbury and surrounding areas.
- Identify new referral opportunities and underserved markets.
- Prospect for new organizational partnerships.
- Schedule presentations and meetings with potential referral partners.
- Develop strategic partnerships that can generate sustainable client referrals.
- Represent the company professionally at community events, healthcare meetings, networking events and conferences.
- Identify opportunities to expand home care services within existing relationships.
- Monitor competitors, market conditions and emerging opportunities in the local home care market.

3. Long-Term Care & Retirement Home Outreach





- Establish relationships with Administrators, Directors of Care, Resident Care Managers and other appropriate decision-makers.
- Visit LTC and retirement-home communities regularly.
- Understand the needs of each organization and identify where our services can provide value.
- Develop facility-specific relationship plans.
- Follow up promptly on inquiries and referrals.
- Maintain an organized database of contacts, meetings, opportunities and referrals.

4. Hospital & Community Referral Development

- Develop qualified relationships with appropriate hospital and community contacts.
- Build awareness of our services among professionals involved in discharge planning, community support and continuing care.
- Help ensure that families and clients who require additional home support are aware of our services where appropriate.
- Develop relationships with community and social-service organizations that support seniors, adults with disabilities and individuals requiring assistance at home.

5. Community Presence

- Represent the company at community events, seniors' events, healthcare conferences, networking groups and professional meetings.
- Develop partnerships with organizations serving seniors, families and vulnerable populations.
- Participate in local networking opportunities throughout Greater Sudbury and surrounding communities.
- Help increase the company's visibility and reputation as a trusted home care provider.

6. CRM & Reporting

- Maintain an accurate database/CRM of referral partners and prospects.
- Record meetings, calls, presentations, referrals and follow-ups.
- Provide weekly business-development activity reports.
- Maintain a qualified pipeline of prospective referral partners.
- Track referral sources and identify which relationships are producing sustainable opportunities.
- Provide management with monthly business-development reports and market feedback.

What We Are Looking For

Required Experience

- 3–5+ years of business development, sales, community relations or healthcare relationship-management experience.
- Experience in home care, long-term care, retirement living, healthcare, community services or a related sector is strongly preferred.
- Demonstrated ability to build and maintain professional relationships.




- Experience dealing with healthcare or community-service organizations is a strong asset.
- Strong knowledge of the local Sudbury healthcare/community-services setting is preferred.
- Valid Ontario driver's licence and reliable transportation.
- Ability to travel throughout Greater Sudbury and surrounding communities.

Strongly Preferred Background Candidates with experience as any of the following would be particularly interesting:

- Home Care Business Development Manager
- Community Relations Manager
- Retirement Home Sales/Marketing Manager
- Long-Term Care Administrator/Manager
- Healthcare Account Manager
- Healthcare Recruiter/Business Development professional
- Community Outreach Manager
- Social Services/Community Services professional with strong relationship-building experience
- Healthcare sales representative
- Senior living/community relations professional

The Ideal Candidate We are looking for someone who is:

- A strong relationship builder
- Confident meeting senior decision-makers
- Professional and personable
- Highly organized
- Persistent without being aggressive
- Comfortable making cold calls and arranging meetings
- Excellent at networking
- A strong communicator and presenter
- Self-motivated and able to work independently
- Comfortable working in the community rather than sitting in an office all day
- Results-oriented but genuinely interested in helping clients and families
- Well connected or capable of developing a strong local healthcare network

Most importantly, we want someone who can open doors and build trust. A candidate who already has meaningful relationships within Sudbury's healthcare, LTC, retirement and community-services sectors would be considered a significant asset.

Why This Position Matters The successful Business Development Manager will become one of the company's key representatives in the Sudbury healthcare and community-services community.

The goal is to build a strong network of trusted relationships so that when a hospital, long-term care home, retirement home, community worker, social-service professional or family requires home care support, our company is one of the first providers they think of.

How to Apply

Please submit a resume outlining your healthcare, home care, long-term care, retirement living, community-services or business-development experience.

Candidates with established professional relationships within the Greater Sudbury healthcare and community-services sector are encouraged to highlight these relationships and relevant experience in their application.

Pay: From $70,000.00 per year

Benefits

- Casual dress
- On-site parking

Work Location: In person

📌 Business Development Manager – Home Care (Greater Sudbury)
🏢 North view college of Technology, Business and Health Services
📍 Greater Sudbury