Overview

Innostrat™ is seeking an experienced and results‑driven Business Development/Sales Managerto lead business development and revenue growth across multiple industrial markets. This role requires a hands‑on B2B sales leader with deep experience selling manufacturing, machining, automation, or engineered services.

The successful candidate will play a central role in shaping sales strategy, developing new customer relationships, and converting technical capabilities into profitable, repeatable business. This position offers the opportunity to make a direct impact on company growth while working closely with engineering and operations in a highly technical manufacturing environment.

About Innostrat™.

Innostrat™. is an ISO 9001:2015 certified, CGP registered advanced manufacturing company specializing in:

- Custom automated and robotic stations
- R&D;
- Inspection gauges
- CAD / CAM services
- Multi‑axis CNC machining
- CMM inspection

We serve customers in automotive, aerospace, defence, energy, mining, food processing, and medical device industries. The company is in a focused growth phase and is committed to building sustainable, high‑quality business aligned with real operational capabilities. Key ResponsibilitiesSales Leadership & Revenue Growth

- Develop and execute a focused sales strategy to achieve short‑ and long‑term revenue targets
- Personally identify, pursue, and close new B2B business
- Secure RFQs, gather technical requirements, prepare detailed quotations, and negotiate commercial terms
- Deliver 2–3 anchor customers and build a repeatable, high‑quality sales pipeline
- Own the full sales cycle from prospecting through contract close

Business Development & Market Expansion
- Identify recent business opportunities through direct outreach, networking, and industry engagement




- Conduct market analysis to identify growth opportunities and competitive risks
- Evaluate existing and future product and service offerings to develop new sales channels
- Expand customer relationships across Canada, the USA, and select international markets

Account Management & Collaboration
- Manage key customer accounts and ensure high levels of customer satisfaction
- Work closely with engineering, manufacturing, and operations to ensure sales commitments are realistic and deliverable
- Maintain regular internal communication to support on‑time, on‑budget project execution

Strategic Input & Brand Development
- Contribute to rebranding and market positioning initiatives aligned with company strategy
- Collaborate with marketing on targeted campaigns that directly support sales objectives
- Track sales activity, pipeline health, and forecasts using CRM tools
- Prepare sales performance reports and strategic recommendations for executive leadership

Required Skills & ExperienceRequired
- 8–10+ years of B2B sales experience in manufacturing, machining, fixtures and automation

· Proven track record of consistently generating and managing multi-million-dollar business revenue year after year.
- Proven ability to personally close complex, technical sales
- Strong understanding of quoting, margins, production constraints, and delivery risk
- Excellent negotiation, communication, and relationship‑building skills




- Experience managing the full sales cycle end‑to‑end

This role is for a hands‑on Business Development/Sales Manager who personally sells. You will not inherit a large sales team.

You will not manage marketing agencies.

You will not succeed by “branding” alone.

You will succeed by

- Identifying the right customers
- Qualifying opportunities rigorously
- Closing high‑quality, profitable business
- Aligning sales commitments tightly with shop capability

If you are a proven B2B manufacturing sales leader who owns results, this role gives you real authority and real upside.

Preferred

- Education or professional background in mechanical, electrical, industrial, automation, or mechatronics engineering
- Experience selling to automotive, aerospace, defence, or other regulated industrial sectors
- Proficiency with CRM tools such as Salesforce or similar platforms

What Success Looks Like
- A clear, focused sales strategy aligned with shop capabilities
- A qualified pipeline with active RFQs and named customer opportunities
- Early customer wins, pilot jobs, or repeat RFQ flow
- Strong alignment between sales, operations, and delivery

Who This Role Is For This role is ideal for a senior, accountable sales leader who:

- Thrives in technical, engineered environments
- Is comfortable on the shop floor and in customer facilities
- Values disciplined growth over volume‑only selling
- Wants real authority, real accountability, and real upside

If you are looking for a role focused on execution, ownership, and long‑term impact, we encourage you to apply. Pay: $65,000.00-$120,000.00 per year

Benefits

- Dental care
- On-site parking
- Paid time off
- Profit sharing

Work Location: In person

📌 Business Development/Sales manager (Waterloo)
🏢 Innostrat Solutions
📍 Waterloo