Digital Marketing & Content Creator — Aesthetic Medical Clinic

Full-time | On-site | Toronto, Ontario

Location: Yorkville, 7 St. Thomas

Schedule: Variable, between the hours of 9-10am to 5-6 pm

Aspect Plastic Surgery is seeking a creative, strategic, and highly organized Social Media Manager & Content Creator to lead our digital presence and increase the visibility of our clinic across social media platforms.

This role is ideal for someone who understands how to create engaging, high-quality content in the plastic surgery space while maintaining professionalism, discretion, and brand integrity. You will be responsible for showcasing the expertise of our surgeons and team, educating prospective patients, highlighting the patient experience, and growing meaningful engagement across our online channels.

Key Responsibilities

- Develop and implement a comprehensive social media strategy for Aspect Plastic Surgery.
- Create, film, edit, and publish engaging content for Instagram, TikTok, Facebook, YouTube, Website and other relevant platforms.
- Create content that works in perfect harmony with our brand and aesthetic
- Produce short-form videos, Reels, Stories, educational posts, patient-focused content, behind-the-scenes features, testimonials, and clinic updates.
- Create content that highlights our procedures, services, surgeons, providers, staff, technology, facilities, and patient experience.
- Develop monthly content calendars aligned with clinic priorities, seasonal campaigns, promotions, and events.
- Write compelling captions, headlines, scripts, calls to action, and educational content consistent with the Aspect Plastic Surgery brand.
- Coordinate and capture photo and video content on-site, including interviews, procedure education, staff features, and clinic culture.
- Work closely with surgeons, providers, and team members to ensure content is accurate, professional, and compliant with applicable healthcare advertising and privacy requirements.




- Obtain and maintain appropriate patient consent before sharing any patient-related content.
- Monitor comments, direct messages, reviews, and online conversations while responding professionally and promptly.
- Track social media performance, audience growth, website traffic, leads, and engagement.
- Ensure engagement and follower count are increasing on monthly basis

- Monitor Online Reputation
- Provide regular reports with insights and recommendations to improve visibility, reach, and conversion.
- Stay current with social media trends, platform updates, content formats, and best practices in plastic surgery, aesthetics, and healthcare marketing.
- Collaborate with the clinic team and external marketing partners, as needed, to support broader marketing initiatives.

Qualifications

- Proven experience managing social media accounts and creating digital content for a business, healthcare practice, medical aesthetics brand, or luxury service-based company.
- Strong understanding of Instagram, TikTok, Facebook, YouTube, and current social media trends.
- Excellent photography, videography, editing, copywriting, and storytelling skills.
- Experience creating short-form video content that is engaging, informative, and on-brand.
- Strong visual sense and attention to detail.
- Ability to communicate medical and surgical topics clearly, accurately, and appropriately for a general audience.

-Curate and create meaningful content on weekly basis, creativity is a plus
- Knowledge of healthcare marketing, patient privacy, and social media compliance is strongly preferred.




- Highly organized, dependable, and able to manage multiple projects and deadlines.
- Comfortable working in a clinical workplace and interacting professionally with patients and staff.
- Ability to work independently while collaborating effectively with a busy team.
- Familiarity with tools such as Canva, CapCut, Adobe Creative Suite, Later, Sprout Social, Meta Business Suite, or similar platforms is an asset.

What Success Looks Like In this role, success will be measured by:

- Increased brand awareness and visibility for Aspect Plastic Surgery.
- Consistent production of high-quality, engaging content.
- Growth in followers, reach, engagement, website traffic, and qualified inquiries.
- A stronger online presence that reflects the clinic’s expertise, professionalism, and patient-centered approach.
- Increased awareness of the clinic’s procedures, services, providers, and unique patient experience.
- A recognizable and cohesive brand across all digital platforms.

Why Join Aspect Plastic Surgery? Aspect Plastic Surgery is committed to providing exceptional care, personalized patient experiences, and outstanding aesthetic and surgical results. This is an exciting opportunity to help shape and grow the digital presence of a respected plastic surgery practice while working alongside a talented and collaborative team.

Please submit:

- Your résumé
- A portfolio or examples of social media content you have created
- Sample sample reels specific to Plastic surgery is a plus
- Links to social media accounts or campaigns you have managed
- A brief explanation of why you would be a strong fit for Aspect Plastic Surgery

**Apply by sending your materials to: [email protected] Applications without a portfolio will not be considered.

Pay: $17.60-$39.84 per hour

Benefits

- Casual dress
- Flexible schedule
- Work from home

Work Location: In person

📌 Digital Marketing & Content Creator — Aesthetic Medical Clinic (Toronto)
🏢 Aspect Plastic Surgery
📍 Toronto