Our client, a boutique agency working with top clients across North America, is continuing to build their internal team.This position is 100% remote. We are looking for candidates based in Canada.As a Digital Strategist for Paid Search and Paid Social, you'll be a key player in our team, ensuring the seamless execution of daily operations. Collaborating with other strategists and managers, you’ll be responsible for building and launching ads, tracking performance, and generating insights that drive results. This role demands someone who is accountable, solutions-oriented, and meticulous with a robust eye for detail.ResponsibilitiesLeverage your in-depth knowledge of paid search (Google Ads, Microsoft Ads) and paid social (Meta, TikTok, LinkedIn) platforms to execute successful campaignsBuild and deliver clear, data-driven reports showcasing key performance metrics and providing actionable insightsOversee the creative and promotional calendar, ensuring ad specs align with campaign objectives and timelinesStay current with emerging industry tools and technologies that can enhance the client’s media strategyImplement and manage website tagging and conversion tracking for platforms like Google Ads, GA4, and Google Tag ManagerWork closely with Directors and Marketing Managers,



providing insights from Meta and Google Ads to support RFPs, proposals, and planning effortsAnalyze data to create high-quality deliverables, transforming raw data into insightful, easy-to-understand narratives for clientsQualifications2+ years’ experience in Paid Social and Paid SearchOne year ecommerce client experiencePost Secondary education preferredHands-on experience executing Google Ad campaigns (Search, Performance Max, Shopping, Display GDN, Demand Gen) and Meta tactics (UGC, Prospecting, Retargeting, Advantage+, DPA)Skilled with media platforms such as Google Ads, GA4, GTM, Microsoft Ads, AMS, Meta, TikTok, X/Twitter, Apple Search, etc.Passion for working with large data sets and extracting insights to inform campaign strategy, with a keen interest in emerging media and AI technologies.Solid written and verbal communication skills, able to present complex data in a compelling and clear mannerOrganized with a great eye for detailExperience working with Google Suite and Microsoft Office Suite (Word, Excel, PowerPoint).Additional InformationSalary range: $50-65K/yrThis is a new position.AI is not used in the interview process.#J-18808-Ljbffr

📌 Digital Strategist, Paid Search & Social - C$50,000 - C$65,000 A Year - Remote (Winnipeg)
🏢 The Pursuit Agency
📍 Winnipeg