Step into the role of VP Marketing & AI Strategy at Sidetrade, focusing on autonomous marketing operations and the martech stack. Drive innovation in lead scoring, enrichment, and campaign execution.

As a hands-on leader, you will craft the multi-year roadmap for AI marketing operations, ensuring alignment with revenue goals. Your role involves setting benchmarks for production-grade agents and reporting directly to the board on their performance. Collaborating with cross-functional teams will enhance your impact in delivering agentic solutions.

Key Responsibilities: • Lead the development of AI strategies in marketing • Define production-grade criteria for AI agents • Guide CMO on AI capabilities and market opportunities • Measure and report on pipeline influenced by AI workflows • Optimize marketing technology costs and effectiveness

Requirements: • Over 12 years in B2B SaaS marketing roles • Demonstrated success in AI-driven marketing workflows • Deep expertise in Marketo and Salesforce d • Solid communicator capable of board-level reporting • Enjoy a hybrid work model with comprehensive benefits

Innovate Sidetrade's marketing with your strong approach to AI and technology. #J-18808-Ljbffr

📌 Sidetrade VP Marketing & AI Strategy (Winnipeg)
🏢 Sidetrade
📍 Winnipeg