27 Aug
|
Jobtailor
|
Canada
Become a Performance Marketing Expert, specializing in healthcare, with a focus on maximizing ROAS and CAC. Oversee cutting-edge paid acquisition strategies using both digital and offline channels. In this role, you’ll manage substantial budgets across platforms like Google Ads and various traditional media.
Your responsibilities will include defining measurement infrastructures, optimizing channels based on performance data, and adapting strategies rapidly. Your experience in healthcare marketing will enhance your effectiveness in driving results. Key Responsibilities:
Lead full-funnel paid acquisition initiatives across multiple platforms
Analyze and manage channel-level ROAS and CAC metrics
Conceptualize and test advertising creative for campaigns
Provide insights through detailed budget allocation presentations
Execute traditional demand-generation techniques and events Requirements:
Experience managing significant marketing spends monthly
Proven success with digital and offline marketing channels
Solid analytical skills with GA4 and HubSpot familiarity
Ability to utilize SQL and data analysis tools
Prior experience in healthcare marketing is a solid advantage Utilize your marketing and analytical skills to lead strategic initiatives that drive impactful healthcare campaigns.
📌 Performance Marketing Expert With Ad Technology Skills Vancouver (Canada)
🏢 Jobtailor
📍 Canada