27 Aug
|
Eton College Canada
|
Vancouver
27 Aug
Eton College Canada
Vancouver
Eton College Canada is looking for a data-driven performance marketer to own digital acquisition and drive measurable enrollment growth.
This is a hands-on role for someone who lives in the numbers; CPL, CPQL, cost per application, cost per enrollment, and ROAS.
What you'll own
- Paid acquisition strategy across Google, Meta, YouTube and LinkedIn
- Full-funnel optimization: impression → click → lead → qualified lead → application → enrollment
- Campaign testing; creative, audiences, landing pages, offers
- Performance dashboards, attribution and reporting to senior leadership
- CRM and marketing automation workflows alongside the admissions team
What we're looking for:
- 5+ years in performance/digital marketing with lead-gen and revenue accountability
- Robust hands-on Google Ads and Meta Ads experience
- GA4, Google Tag Manager, Looker Studio (or equivalent)
- Proven experience managing significant digital ad budgets
- Bachelor's degree in Marketing, Business, Communications or related field
Strongly preferred: experience in higher education, international education, student recruitment, or B2C lead-generation. Experience marketing to international students in Canada is a significant advantage. Pay: $70,000.00-$85,000.00 per year
Work Location: In person
📌 Marketing Manager - Performance Marketing (Vancouver)
🏢 Eton College Canada
📍 Vancouver