Lead the strategic planning and execution of EQ Bank's event portfolio as a Senior Manager, Events Strategy. This role focuses on optimizing sponsorships and enhancing brand engagement across multiple channels. As the Senior Manager of Events Strategy at EQ Bank, you will oversee the strategic direction and execution of national events in Single Family Lending, Commercial Lending, and Deposit Services.

You will develop and implement strategies that strengthen broker relationships and enhance customer engagement while driving measurable business outcomes. This position requires a balanced blend of strategic thinking, stakeholder management, and data-driven decision-making to ensure exceptional execution and budget management. Key Responsibilities:
Lead strategy and planning for EQ Bank's events and sponsorships




Develop success frameworks and measure event ROI effectively
Optimize engagement through broker education and corporate initiatives
Establish performance metrics and evaluate channel effectiveness
Drive brand awareness across customer-facing events

Requirements:
Proven experience in event management and strategic leadership
Solid analytical skills to evaluate event performance
Exceptional stakeholder management and communication abilities
Budget stewardship and financial oversight experience
Ability to work collaboratively across departments

Elevate EQ Bank's event strategy with your leadership and data-driven insights.

📌 Events Strategy Senior Manager At Eq Bank Toronto
🏢 EQ Bank
📍 Toronto