Transform CRM strategies at Entain as a CRM Executive based in Toronto. This hybrid role focuses on executing compelling campaigns aimed at improving player engagement and retention.

As part of a 12-month fixed-term contract, you'll report to the CRM Manager and play a crucial role in delivering compliant communications and optimizing customer experiences across channels. You'll work closely with analytics and creative teams to leverage insights for improved performance.

Key Responsibilities: • Develop and execute engaging CRM communication plans • Utilize segmentation tools to enhance campaign effectiveness • QA and deploy campaigns ensuring compliance with standards • Collaborate with analytics to monitor KPI performance • Conduct A/B testing to refine campaign timing and messaging

Requirements: • Proven experience in B2C CRM campaign execution • Robust understanding of lifecycle marketing strategies • Experience with CRM platforms like Optimove • Capable of analyzing reports and measuring performance • High attention to detail and organization skills

Make an impact in player retention through your CRM expertise at Entain in Toronto. #J-18808-Ljbffr

📌 Entain CRM Executive Role in Toronto (Winnipeg)
🏢 Entain Group
📍 Winnipeg