Canadian Tire's In-House Content & Creative team is looking for aSenior Copywriter & Editorto help define, refine and champion the brand's tone of voice across brand campaigns and ecommerce experiences. Reporting to the Manager, Creative Copy & Content, this role blends hands‑on writing with editorial leadership and governance.What You Will DoAct as a brand steward for Canadian Tire's Tone of Voice ensuring consistency, clarity, and quality across all touchpointsEmbrace AI-enabled tools as part of a modern, efficient editorial workflowAssist with AI integration for copy assets and help create agents and prompts for quick, templated copy adsAssist in daily copy governance, juggling a schedule that includes over 100 assets per weekBecome proficient with CT's style guides, editorial frameworks and best practicesWrite, edit and refine ecommerce copy, including emails, web pages and ads, balancing brand storytelling with conversion best practicesPartner with copywriters and creative teams to strengthen ideas, elevate writing and maintain editorial excellenceProvide clear,



constructive editorial feedback that helps teams grow while protecting brand standardsConfidently present editorial recommendations and brand rationale to stakeholdersExperience / Requirements7+ years of demonstrative experience as a senior retail/brand copywriter and editor in an agency or in‑house creative environment with experience in managing a portfolio and mentoring junior copywritersExcellent communication and presentation skillsDeep experience editing brand‑led campaign work and ecommerce/retail copyA proven ability to steward and apply brand tone of voice across multiple channelsAn exceptional editorial eye, with mastery of grammar, style and narrative flowStrong understanding of how copy functions in digital, ecommerce and OMNI‑channel environmentsConfidence managing multiple workstreams and priorities without sacrificing qualityA collaborative, solutions‑oriented mindset and comfort working in a quick‑paced environmentUp‑to‑date knowledge of digital content trends and platforms, including social and commerce ecosystemsSalaryBroadband range $53,000–$88,000; typical hiring range $53,000–$70,000.BenefitsComprehensive benefits and retirement programs, performance incentives, continuing education programs, career growth opportunities, product discounts, mental health benefits up to $5,000/year, Canadian Tire Profit Sharing, Triangle Learning Academy.#J-18808-Ljbffr

📌 Senior Copywriter & Editor - C$53,000 - C$70,000 A Year (Winnipeg)
🏢 Canadian Tire
📍 Winnipeg