Join Sony Interactive Entertainment as a User Acquisition Manager in Waterloo, ON. Spearhead growth marketing initiatives for next-gen mobile and web platform experiences. In this energetic startup environment, you will shape the user acquisition strategy, from pre-launch to optimization. Use insights from product, campaign performance, and competitive analysis to ensure successful engagement and retention of players. Your expertise will be crucial for cooperative project success. Key Responsibilities:
Establish effective user acquisition strategies for new products
Execute and continuously refine marketing campaigns across channels
Oversee campaign budgets and analyze performance metrics
Collaborate with cross-functional teams on product-led growth
Conduct insights-driven creative testing to enhance campaigns Requirements:
At least 5 years in growth marketing or related fields
Experience with user acquisition for consumer digital products
Proficiency in performance marketing and budgeting
Strong understanding of acquisition metrics and analytics
Proven ability to collaborate in a fast-paced workplace Drive player engagement and innovation with Sony Interactive Entertainment. #J-18808-Ljbffr

📌 User Acquisition Manager For Playstation Alton (Canada)
🏢 Sony Playstation
📍 Canada