We are looking for a data-obsessed, technically-fluent

Retention Specialist

to lead our customer lifecycle strategy. You aren’t just "sending emails", you are an architect of customer journeys. You will own the end-to-end execution of our Email, SMS, and Push notification strategies while pioneering new growth frontiers like WhatsApp.

The ideal candidate lives at the intersection of creative storytelling and hard data. You should be someone who thrives on diving into GA4 or RetentionX to find a specific cohort of "at-risk" high-value customers and then building a hyper-targeted automated flow in Klaviyo to win them back

Key Responsibiliti

esOmnichannel Strategy : Own the monthly CRM calendar across Email, SMS, and Push. Lead the expansion into new channels, specifically WhatsApp and other emerging growth initiativ

esRelentless Optimizatio n: Establish a culture of "test and learn." You will be responsible for a continuous A/B testing roadmap, validating everything from creative assets and copy to audience segments, subject lines, and optimal send tim

esCampaign & Flow Management : Design, build, and optimize complex automated flows (welcome series, post-purchase, win-back) and high-impact manual campaig

nsAdvanced Segmentation : Move beyond basic demographics to hyper-target consumer cohorts based on LTV, purchase frequency, and behavioral triggers to maximize conversi

onData Analysis & Reporting : Establish a rigorous reporting cadence (weekly/monthly), translating raw data into actionable insights. You will use AI-driven tools to predict churn and optimize performan

ceTechnical Integration : Act as the power user for our tech stack, ensuring seamless data flow betwee n Shopify, Klaviyo, GA4, and Retentio

nXCreative Eye :



Partner with design teams to ensure high-aesthetic standards while rigorously testing layouts and CTAs to prove out the elements that actually drives reven

Qualificati

ons3-4 years of dedicated CRM/Retention experience, preferably within the D2C or consumer goods spa

ce.Proven expertise in structured A/B testing and multivariate testing with the ability to articulate statistical significance and R

OI.Tangible evidence of driving Retention Rate improvements and increasing Returning User Grow

th.Expert-level mastery

of Klav iyo a nd Shop ify. Deep familiarity wi th

GA4 a nd Retenti onX (or similar LTV platforms) is essenti

al.You don't just see numbers; you see patterns. You have an obsession with understanding why a customer stays or leav

es.Experience leveraging AI tools for copywriting, data analysis, or workflow automati

on.Bilingual (English/French) is considered an ass

Why Join Us?You will have the autonomy to build a world-class retention program. We value data over opinions and evidence over assumptions. If you are a technical marketer who refuses to settle for "good enough" and is always looking for the next 1% gain in performance, we want to hear from

you. Competitive

baseMonthly product alloc

ationCompany-provided l

aptopRRSP mat

chingComprehensive health, vision, and dental cov

erageMaternity/paternity top-up & fertility be

nefitPaid time off and personal

daysFitness su

bsidyMental health support





tools At Dermalogica, we champion the success of skincare professionals through innovation, education, and a commitment to excellence. Join us and be part of a mission-driven brand that puts people

first. Our commitment to you:Dermalogica is committed to diversity and inclusion to enhance our business outcomes and create a brighter future for our diverse employees, global consumers, partners, and commu

nities.We welcome applications from visible minorities, individuals with disabilities, and members of the LGBTQ2+ community and encourage applicants to self-id

entify. All Canadians have the right to equality in the wo

rkplace. wh o we are:Dermalogica continues to dominate the professional skin care industry with distribution in over 90 countries. Known worldwide as the premiere Skin Therapist's choice for offering the most respected skilled skin care line, we are also recognized for our renowned postgraduate e

ducation. Our entrepreneurial spirit, hands-on environment and fast-paced culture encourages employees to be their best, bringing innovative solutions to reach the skin care professional and consumer. We are highly energetic, passionate, and results oriented. You will find that Dermalogica is a very special place, with tremendous opportunities ahead for us, all building upon a record of ac

hievement. The challenge is to build on the legacy of our brand, our experienced team, and our industry leading education to deliver profitable growth. One of the key elements for our success, and critical for our growth, is bringing in the right people to join our team. We invite you to come and make a difference and grow your career with the global leader in skin care.

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📌 Retention Specialist (Winnipeg)
🏢 Dermalogica Canada
📍 Winnipeg