Elevate your career with EQ Bank as a Senior Manager of Events Strategy. Lead the planning and execution of impactful events that drive growth and strengthen broker relationships.

This strategic role involves overseeing an extensive portfolio of up to 300 events annually, integrating them with marketing and sales initiatives. You'll utilize data-driven decision-making to measure and optimize event performance while managing a significant budget. Your leadership will empower cross-functional teams and ensure that events contribute to brand awareness and customer engagement.

Key Responsibilities:



• Develop enterprise-wide event strategies aligning with business goals • Define events' roles within marketing and sales ecosystems • Create annual event roadmaps supporting organizational objectives • Establish KPIs and objectives for major programs • Oversee all aspects of the national events calendar

Requirements: • 8-10+ years in event marketing or strategy • Proven experience managing large event portfolios • Solid financial acumen for budget management • Excellent relationship management skills • Expertise in data analysis for business recommendations

Bring your expertise in event strategy and management to lead EQ Bank's events portfolio.

📌 Events Strategy Leader at EQ Bank (Toronto)
🏢 Kinvie
📍 Toronto