Lead transformative D2C strategies at EQ Bank as a D2C Growth Leader. Shape marketing initiatives and customer experiences while working in a hybrid setting.As the Associate Director reporting to the VP, Decumulation, you will drive the D2C channel's growth strategy for reverse mortgages. You will oversee the entire consumer journey, ensuring seamless collaboration between marketing, sales, and technology teams. Your leadership will be crucial in optimizing customer acquisition and operational efficiencies.Key Responsibilities:Create and implement D2C growth and marketing strategiesEnhance lead generation and conversion processesEstablish training and operational tools for successDrive CRM and digital tool strategiesCultivate a high-performance team cultureRequirements:Bachelor's degree in Business or similar fieldOver 10 years in D2C roles within financial servicesSuccessful history of building effective sales organizationsDeep knowledge of CRM and analytics toolsStrong leadership and communication abilitiesBring your experience to EQ Bank and lead the evolution of direct-to-consumer banking in Canada.#J-18808-Ljbffr

📌 c Growth Leader At Eq Bank (Toronto)
🏢 EQ Bank | Canada's Challenger Bank
📍 Toronto