Drive impactful media strategies as the Director of Media Strategy & Activation, focused on paid media for a partner company based in Canada. Blend brand and performance marketing seamlessly.This senior leadership role places you at the helm of an integrated media strategy. You will be responsible for the entire portfolio of media investments, directing budget allocations, channel strategies, and growth priorities. Partnering with teams including Marketing, Product Growth, and Data Science will be essential to connect media activities with tangible business outcomes.Key Responsibilities:Execute a cohesive media strategy across channelsOversee media investment and budget decisionsIntegrate performance marketing with measurable outcomesStrengthen internal teams and manage external partnershipsLeverage AI and automation in media executionRequirements:Extensive experience in media strategy and activationStrong leadership in cooperative settingsComprehensive knowledge of digital performance marketingExperience with AI initiatives in mediaProven track record in budget and agency managementLead the future of media activation and strategy with innovation and effectiveness.#J-18808-Ljbffr

📌 Director Of Paid Media Strategy In Canada (Ottawa)
🏢 Triwill Group
📍 Ottawa