Transform the fintech landscape as an Innovative Product Marketing Manager. Take ownership of product positioning and growth campaigns while launching remarkable new offerings in 2026. This role requires 5-8 years of product or growth marketing expertise.
You will craft compelling narratives for various audiences and collaborate with specialists to drive top-of-funnel strategies and engagement. Your analytical mindset will enable you to track performance and iterate effectively. Key Responsibilities:
- Lead the messaging strategy for product launches and marketing
- Execute creative campaigns that resonate with target audiences
- Manage go-to-market strategies for new financial products
- Partner with teams to enhance ARPU and engagement strategies
- Monitor campaign performance and iteratively improve based on data Requirements:
- 5–8 years in product or growth marketing, ideally in fintech
- Solid writing and strategic campaign development skills
- Proven ability to manage campaigns comprehensively
- Excellent analytical skills for data-driven decisions
- Experience in the Canadian market or loyalty products is a plus Your hands-on role will be instrumental in shaping the company’s marketing efforts and achieving growth objectives.
📌 Innovative Product Marketing Manager Role (Toronto)
🏢 HRB
📍 Toronto
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