As the Lead MarTech Operations at Air Canada Vacations, streamline our marketing technology tools to ensure exceptional customer engagement. Take charge of our CDP operations and processes. You will report to the Manager of Product Martech and will be pivotal in driving operational excellence. Leveraging your 3+ years of related experience, you will enhance team connectivity while championing privacy and governance in our customer data practices. Key Responsibilities:
- Direct daily platform administration and user management
- Create designs for optimized customer journeys
- Maintain thorough documentation and logic clarity
- Monitor platform issues and maintain data governance
- Provide training and onboarding for internal users Requirements:
- Minimum 3 years of marketing technology CDP experience
- Hands-on with enterprise automation platforms
- Proficient in templating languages for personalization
- Robust documentation and story writing skills
- Bilingual proficiency required Lead the operational success of marketing technology initiatives at Air Canada Vacations.
📌 Lead MarTech Operations at Air Canada Vacations (Montreal)
🏢 Air Canada Vacations
📍 Montreal
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