Lead customer engagement strategies at PointClickCare as a Senior Marketing Manager. Drive innovation in customer experience through strategic programs and AI integration. In this strategic role, you will elevate PointClickCare’s approach to customer engagement marketing by nurturing online communities and advocating for user needs. Leverage your SaaS/Healthcare expertise to influence marketing efforts and support product adoption through data-driven insights. Key Responsibilities:
Create and implement engagement marketing strategies
Collaborate with developers for technical enhancements
Influence cross-team initiatives for advocacy
Foster community interactions and customer journeys
Analyze data to optimize program performance Requirements:
Over 6 years of B2B marketing expertise in SaaS/Healthcare
Proven experience managing online communities
Robust strategic and analytical problem-solving skills
Exceptional writing and collaboration skills
Ability to prioritize and drive results effectively Make a significant impact on customer engagement at PointClickCare with your marketing expertise and strategic vision.