Join Maple Leaf Foods as the Director of Omni-channel Marketing, overseeing transformative strategies across Canada and the US. Lead a team focused on integrating shopper marketing with digital commerce.In this pivotal role, you will own the growth agenda, leveraging comprehensive marketing strategies that prioritize both physical and digital touchpoints. Collaboration with key stakeholders will be essential to enhance consumer and retail engagement, ensuring aligned actions with explicit activation blueprints.Key Responsibilities:Drive North American marketing strategy across all channelsOwn execution plans and retailer media strategiesOversee in-store shopper marketing integration with digitalLead cross-functional collaboration for shared growth objectivesDevelop omnichannel performance scorecard for insightsRequirements:Expertise in shopper marketing with digital capabilitiesProven success in strategy design and executionEffective people leadership skills and team developmentData-driven mindset for commercial successStrong communication skills with senior stakeholdersElevate brand engagement and optimize pathways to purchase at Maple Leaf Foods, creating enduring connections with consumers.#J-18808-Ljbffr
📌 Omni-Channel Marketing Strategy Director (Mississauga)
🏢 Maple Leaf Foods
📍 Mississauga
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