Join Maple Leaf Foods as the Director of Omni-channel Marketing, overseeing transformative strategies across Canada and the US. Lead a team focused on integrating shopper marketing with digital commerce. In this pivotal role, you will own the growth agenda, leveraging comprehensive marketing strategies that prioritize both physical and digital touchpoints.
Collaboration with key stakeholders will be essential to enhance consumer and retail engagement, ensuring aligned actions with explicit activation blueprints. Key Responsibilities:
Drive North American marketing strategy across all channels
Own execution plans and retailer media strategies
Oversee in-store shopper marketing integration with digital
Lead cross-functional collaboration for shared growth objectives
Develop omnichannel performance scorecard for insights Requirements:
Expertise in shopper marketing with digital capabilities
Proven success in strategy design and execution
Effective people leadership skills and team development
Data-driven mindset for commercial success
Robust communication skills with senior stakeholders Elevate brand engagement and optimize pathways to purchase at Maple Leaf Foods, creating enduring connections with consumers.
📌 Omni Channel Marketing Strategy Director Mississauga (Canada)
🏢 Maple Leaf Foods
📍 Canada
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